Home
IBIS Consultancy
Project Control Professional Level 6 with ChPP Apprenticeship
User Account
{{ search }}
login/sign up
Get course
Add to wishlist
Share
Share "Nathan - Marketing Technology-(MarTech) G2"
Facebook
Twitter
Linkedin
Telegram
WhatsApp
Copy link
Description
Curriculum
Reviews
Grade
Level 4 Marketing Executive - May 25
Nathan - Marketing Technology-(MarTech) G2
Instructor
Nathan Shields
21
Students
enrolled
0
0 reviews
Course details
Lectures
:
156
Quizzes
:
37
Description
Curriculum
CH 1-Marketing Technology (MarTech)
1
P1-VID-The Indispensable Role of Marketing Technology in Today's Business World
Video lesson
2
P1-TB-The Indispensable Role of Marketing Technology
Text lesson
3
Q1-The Indispensable Role of Marketing Technology
20 questions
4
Spotify-The Indispensable Role of Marketing Technology
Audio lesson
5
P1-PPT -The Indispensable Role of Marketing Technology
PDF lesson
6
P2-VID-The Continuous Evolution of Marketing Technology: Adapting to the Future
Video lesson
7
P2-PPT-The Continuous Evolution of Marketing Technology
PDF lesson
8
P2-TB-The Continuous Evolution of Marketing Technology
Text lesson
9
Spotify-The Continuous Evolution of Marketing Technology
Audio lesson
10
Q2-The Continuous Evolution of Marketing Technology
20 questions
11
Spotify-The Marketing Technology Landscape: Terminology and Tools
Audio lesson
12
P3-PPT- The Marketing Technology Landscape: Terminology and Tools
PDF lesson
13
P3-VID-The Marketing Technology Landscape: Terminology and Tools
Video lesson
14
P3-TB-The Marketing Technology Landscape: Terminology and Tools
Text lesson
15
Q3-The Marketing Technology Landscape: Terminology and Tools
20 questions
16
P2-TB-MarTech Strategy: The 7 Ps and Automation
Text lesson
17
PPT-CH 1-Marketing Technology (MarTech)
PDF lesson
CH2: MarTech and Marketing
18
Spotify-From Awareness to Advocacy: The MarTech Blueprint
Audio lesson
19
P1-PPT -From Awareness to Advocacy: The MarTech Blueprint
PDF lesson
20
P1-VID-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
21
P1-TB-From Awareness to Advocacy: The MarTech Blueprint
Text lesson
22
Q1-From Awareness to Advocacy: The MarTech Blueprint
20 questions
23
P2-VID-MarTech Strategy- The 7 Ps and Automation
Video lesson
24
Spotify-MarTech Strategy: The 7 Ps and Automation
Audio lesson
25
P2-PPT -MarTech Strategy: The 7 Ps and Automation
PDF lesson
26
Q2-MarTech Strategy: The 7 Ps and Automation
20 questions
27
P3-PPT -AI-Powered MarTech Automation and Human Strategy
PDF lesson
28
Spotify-AI-Powered MarTech: Automation and Human Strategy
Audio lesson
29
P3-VID-AI-Powered MarTech: Automation and Human Strategy | Chapter 2 - Part 3
Video lesson
30
P3-TB-AI-Powered MarTech: Automation and Human Strategy
Text lesson
31
Q3-AI-Powered MarTech: Automation and Human Strategy
20 questions
32
PPT-CH2: MarTech and Marketing
PDF lesson
CH 3 : AI in Marketing
33
Spotify- Algorithms of Influence: AI Marketing Strategy
Audio lesson
34
P1-PPT- Algorithms of Influence: AI Marketing Strategy
PDF lesson
35
P1-VID-Algorithms of Influence: AI Marketing Strategy
Video lesson
36
P1-TB-Algorithms of Influence: AI Marketing Strategy
Text lesson
37
Q1-Algorithms of Influence: AI Marketing Strategy
20 questions
38
Spotify-Ethical AI Marketing: Challenges and the Horizon
Audio lesson
39
Ethical AI Marketing: Challenges and the Horizon Part 2
Text lesson
40
P2-PPT-Ethical AI Marketing: Challenges and the Horizon
PDF lesson
41
P2-VID-Ethical AI Marketing: Challenges and the Horizon
Video lesson
42
Q2-Ethical AI Marketing: Challenges and the Horizon
20 questions
43
Spotify-Marketing Algorithms: Mechanics, Benefits, Strategy
Audio lesson
44
P3-PPT- Marketing Algorithms: Mechanics, Benefits, Strategy
PDF lesson
45
P3-VID-Marketing Algorithms: Mechanics, Benefits, Strategy
Video lesson
46
P3-TB-Marketing Algorithms: Mechanics, Benefits, Strategy
Text lesson
47
Q3-Marketing Algorithms: Mechanics, Benefits, Strategy
20 questions
48
PPT-CH 3 : AI in Marketing
PDF lesson
CH4: Data, Insight and Analytics
49
Spotify- Introduction to Data, Insight and Analytics in Modern Marketing
Audio lesson
50
P1-VID-Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
51
P1-PPT- Introduction to Data, Insight and Analytics in Modern Marketing
PDF lesson
52
P1-TB- Introduction to Data, Insight and Analytics in Modern Marketing
Text lesson
53
Q1-Introduction to Data, Insight and Analytics in Modern Marketing
20 questions
54
Spotify-Ethical concerns and risks
Audio lesson
55
P2-VID-Ethical Concerns and Risks in Data-Driven Marketing
Video lesson
56
P2-PPT-Ethical concerns and risks
PDF lesson
57
P2-TB-Ethical concerns and risks
Text lesson
58
Q2-Ethical concerns and risks
20 questions
59
Spotify-Current Trends in Data-Driven Marketing and MarTech
Audio lesson
60
P3-VID-Current Trends in Data-Driven Marketing and MarTech
Video lesson
61
P3-PPT -Current Trends in Data-Driven Marketing and MarTech
PDF lesson
62
P3-TB-Current Trends in Data-Driven Marketing and MarTech
Text lesson
63
PPT-CH4: Data, Insight and Analytics
PDF lesson
CH 5: Adtech
64
Spotify-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Audio lesson
65
P1-VID-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
66
P1-PPT-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
PDF lesson
67
P1-TB-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Text lesson
68
Q1:Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
20 questions
69
Spotify-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Audio lesson
70
P2-VID-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
71
P2-PPT-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
PDF lesson
72
P2-TB-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Text lesson
73
Q2:Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
20 questions
74
Spotify-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Audio lesson
75
P3-VID-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Video lesson
76
P3-PPT-Adtech Benefits, Limitations and Real-World Applications Across Sectors
PDF lesson
77
P3-TB-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Text lesson
78
Q3:Adtech Benefits, Limitations and Real-World Applications Across Sectors
20 questions
79
PPT-CH 5: Adtech
PDF lesson
CH 6: CRM Technology
80
Spotify-CRM Technology Overview: Features, B2B vs B2C, and Retention
Audio lesson
81
P1-VID-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
82
P1-PPT-CRM Technology Overview: Features, B2B vs B2C, and Retention
PDF lesson
83
P1-TB-CRM Technology Overview: Features, B2B vs B2C, and Retention
Text lesson
84
Q1:CRM Technology Overview: Features, B2B vs B2C, and Retention
20 questions
85
Spotify-CRM Lifecycle Marketing & Customer Retention with AI
Audio lesson
86
P2-VID-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
87
P2-TB -CRM Lifecycle Marketing & Customer Retention with AI
Text lesson
88
P2-PPT-CRM Lifecycle Marketing & Customer Retention with AI
PDF lesson
89
Q2:CRM Lifecycle Marketing & Customer Retention with AI
20 questions
90
Spotify-Automated Lead Qualification & The Future of CRM
Audio lesson
91
P3-VID-Automated Lead Qualification & The Future of CRM
Video lesson
92
P3-PPT-Automated Lead Qualification & The Future of CRM
PDF lesson
93
P3-TB-Automated Lead Qualification & The Future of CRM
Text lesson
94
Q3:Automated Lead Qualification & The Future of CRM
20 questions
95
PPT-CH6:CRM Technology
PDF lesson
CH7: Creating and Presenting Marketing Reports
96
Spotify-Beyond the Dashboard
Audio lesson
97
P1-TB-Beyond the Dashboard
Text lesson
98
P1-VID-Beyond the Dashboard
Video lesson
99
P1-PPT- Beyond the Dashboard
PDF lesson
100
Q1: Beyond the Dashboard
20 questions
101
Spotify-Data Storytelling for Impact
Audio lesson
102
P2-PPT-Data Storytelling for Impact
PDF lesson
103
P2-TB-Data Storytelling for Impact
Text lesson
104
P2-VID-Data Storytelling for Impact
Video lesson
105
Q2: Data Storytelling for Impact
20 questions
106
Spotify-Narrative Driven Strategy
Audio lesson
107
P3-TB-Narrative Driven Strategy
Text lesson
108
P3 -VID-Narrative Driven Strategy-
Video lesson
109
P3-PPT- Narrative Driven Strategy
PDF lesson
110
Q3: Narrative Driven Strategy
20 questions
111
PPT-CH7:Creating and Presenting Marketing Reports
PDF lesson
CH8:Digital and Web Analytics
112
Spotify-Digital and Web Analytics
Audio lesson
113
P1-TB-Digital and Web Analytics
Text lesson
114
PP1-Digital and Web Analytics
PDF lesson
115
P1-VID-Digital and Web Analytics
Video lesson
116
Q1:Digital and Web Analytics
20 questions
117
Spotify-Analytics and Its Role in Martach
Audio lesson
118
P2-TB-Analytics and Its Role in Martach
Text lesson
119
P2-PPT-Analytics and Its Role in Martach
PDF lesson
120
P2-VID-Analytics and Its Role in Martach
Video lesson
121
Q2-Analytics and Its Role in Martach
20 questions
122
Spotify-Digital and Web Analytics – Attribution Models
Audio lesson
123
P3-TB-Digital and Web Analytics-Attribution Models
Text lesson
124
P3-PPT-Digital and Web Analytics -Attribution Models
PDF lesson
125
P3-VID-Digital and Web Analytics -Attribution Models
Video lesson
126
Q3:Digital and Web Analytics -Attribution Models.
20 questions
127
PPT-CH8:Digital and Web Analytics
PDF lesson
CH 9:Presenting marketing Recommendations
128
Spotify-Presenting marketing Recommendations
Audio lesson
129
P1-TB-Presenting marketing Recommendations
Text lesson
130
P1-PPT -Presenting marketing Recommendations
PDF lesson
131
P1 -VID -Presenting marketing Recommendations
Video lesson
132
Q1-Presenting marketing Recommendations
20 questions
133
Spotify-Campaign performance reports
Audio lesson
134
P2 -VID -Campaign performance reports
Video lesson
135
P2-PPT-Campaign performance reports
PDF lesson
136
P2-TB-Campaign Performance Reports
Text lesson
137
Q2:Campaign performance reports
20 questions
138
Spotify-Best Practices for Creating and Presenting Reports
Audio lesson
139
P3 -VID-Best practices for creating and presenting reports
Video lesson
140
P3-PPT-Best practices for creating and presenting reports
PDF lesson
141
P3-TB-Best practices for creating and presenting reports
Text lesson
142
Q3-Best practices for creating and presenting reports
20 questions
143
PPT-CH9:Presenting marketing Recommendations
PDF lesson
CH 10 : Evaluating and Improving Campaign Performance
144
Spotify-Campaign Analytics Guide
Audio lesson
145
P1-PPT-Campaign Analytics Guide
PDF lesson
146
P1-VID -Campaign Analytics Guide
Video lesson
147
P1-TB-Campaign Analytics Guide
Text lesson
148
Q1: Campaign Analytics Guide
20 questions
149
Spotify-Data To Decision Engine
Audio lesson
150
P2-PPT-Data To Decision Engine
PDF lesson
151
P2-VID-Data To Decision Engine
Video lesson
152
P2 -TB-Data To Decision Engine
Text lesson
153
Q2:Data To Decision Engine
20 questions
154
Spotify-Continuous Optimisation in Campaign Performance
Audio lesson
155
P3-PPT- Continuous Optimisation in Campaign Performance
PDF lesson
156
P3-VID- Continuous Optimisation in Campaign Performance
Video lesson
157
P3-TB- Continuous Optimisation in Campaign Performance
Text lesson
158
Q3 :Continuous Optimisation in Campaign Performance
20 questions
159
PPT-CH10:Evaluating and Improving Campaign Performance
PDF lesson
CH 11 :Selecting the Right MarTech Tools
160
Spotify-The Martech Maze
Audio lesson
161
P1 -VID-The MarTech Maze
Video lesson
162
P1-PPT- The MarTech Maze
PDF lesson
163
P1-TB- The MarTech Maze
Text lesson
164
Spotify-A Thriving MarTech Garden
Audio lesson
165
P2-PPT-A Thriving MarTech Garden
PDF lesson
166
P2-VID-A Thriving MarTech Garden
Video lesson
167
P2-TB- A Thriving MarTech Garden
Text lesson
168
Q2: A Thriving MarTech Garden
15 questions
169
Spotify-Your Martech Playbook
Audio lesson
170
P3-PPT-Your MarTech Playbook
PDF lesson
171
P3-VID-Your MarTech Playbook
Video lesson
172
P3-TB- Your MarTech Playbook
Text lesson
173
Q3: Your MarTech Playbook
20 questions
174
PPT-CH 11 :Selecting the Right MarTech Tools
PDF lesson
CH 12:Evaluating Marketing Technologies
175
Spotify-Choosing The Right MarTech
Audio lesson
176
P1-PPT- Choosing The Right MarTech
PDF lesson
177
P1-VID- Choosing The Right MarTech
Video lesson
178
P1-TB- Choosing The Right MarTech
Text lesson
179
Q1 :Choosing The Right MarTech
20 questions
180
Spotify-MarTech Effectiveness
Audio lesson
181
P2-PPT- MarTech Effectiveness
PDF lesson
182
P2-VID- MarTech Effectiveness
Video lesson
183
P2-TB-MarTech Effectiveness
Text lesson
184
Q2 :MarTech Effectiveness
20 questions
185
Spotify-Getting More From Your MarTech
Audio lesson
186
P3-PPT-Getting More From Your MarTech
PDF lesson
187
P3-VID-Getting More From Your MarTech
Video lesson
188
P3-TB-Getting More From Your MarTech
Text lesson
189
Q3:Getting More From Your MarTech
20 questions
190
PPT-CH12:Evaluating Marketing Technologies
PDF lesson
Mock Exams
191
1st Mock Exam (Ch1 - Ch4)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
192
2nd Mock Exam (Ch5 - Ch7)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
193
3rd Mock Exam (Ch8 - Ch12)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
Reviews
Please,
login
to leave a review
Grade
Grade details
Course:
Student:
Enrollment date:
Course completion date:
Grade:
Grade Points
Grade Range
Regenerate Grades
Exams:
Sign in to account to see your Grade
Sign In
Popular courses
Marketing Essentials Certificate
Free
By Dr. Ahmed Tantawy
Social Media Marketing
Members only
By Dr.Rebekah
Charl - Strategy and Planning - Oct 2025
Members only
By Prof. Charl Sevel
Safeguarding For Educational Providers.
Free
By Aya khater
Popular Courses
Marketing Essentials Certificate
Members only
By Dr. Ahmed Tantawy
Social Media Marketing
Members only
By Dr.Rebekah
Charl – Strategy and Plannin...
Members only
By Prof. Charl Sevel
Related courses
G3-Nathan - Marketing Technology (Mar...
Free
By Nathan Shields
Crispin - Marketing Technology (MarTe...
Free
By Crispin Reed
Femi-Marketing Technology (MarTech)
Free
By Aya khater
More options
Student tools
✕
More options
Login to Aptem
Login to Student Dashboard
NEXUS
Faculty Terminal
✕
Sign In
The password must have a minimum of 8 characters of numbers and letters, contain at least 1 capital letter
I want to sign up as instructor
Remember me
Sign In
Sign Up
Restore password
Send reset link
Password reset link sent
to your email
Close
Your application is sent
We'll send you an email as soon as your application is approved.
Go to Profile
No account?
Sign Up
Sign In
Lost Password?
