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Marketing Executive Level 4 - Apprenticeship,
May 25
Charl – Marketing Impact and Planning Integrated Campaigns
Instructors
Prof. Charl Sevel
Dr. Mohamed Farid
16
Students
enrolled
0
0 reviews
Description
Curriculum
Reviews
Grade
L1 : Marketing Definitions
1
P1-Marketing Definitions 14-5-2025
25 mins
2
P1-PPT-Marketing Definitions
Text lesson
3
P1-Textbook- Marketing Definitions
Text lesson
4
P1-Quiz- Marketing Definitions
Sorry, this lesson is currently locked. You need to complete "P1-Textbook- Marketing Definitions" before accessing it.
14 questions
5
P2-Philip Kotler’s Definition- 14-5-2025
36 mins
6
P2-PPT-Philip Kotler’s Definition
Text lesson
7
P2-Textbook-Philip Kotler’s Definition
Text lesson
8
P2-Quiz-Philip Kotler’s Definition
Sorry, this lesson is currently locked. You need to complete "P2-Textbook-Philip Kotler’s Definition" before accessing it.
15 questions
9
P3-Marketing Concepts- 14-5-2025
34 mins
10
P3-PPT-Marketing Concepts
Text lesson
11
P3-Textbook-Marketing Concepts
Text lesson
12
P3-Quiz- Marketing Concepts
Sorry, this lesson is currently locked. You need to complete "P3-Textbook-Marketing Concepts" before accessing it.
15 questions
13
P4-Marketing and Customer Needs-14-5-2025
30 mins
14
P4-PPT-Marketing and Customer Needs
Text lesson
15
P4-Textbook-Marketing and Customer Needs
Text lesson
16
P4-Quiz-Marketing and Customer Needs
Sorry, this lesson is currently locked. You need to complete "P4-Textbook-Marketing and Customer Needs" before accessing it.
15 questions
17
PPT-Lecture 1
Text lesson
18
Textbook-Safeguarding and British Values
Text lesson
19
Textbook-Marketing Executive Apprenticeship
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Text lesson
20
Textbook- Introduction Marketing Definition
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Text lesson
21
Quiz-Lecture 1
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20 questions
L2: Marketing Strategy And Planning
22
P1-Marketing Strategy And Planning 14-5-2025
34 mins
23
P1-PPT-Planning Integrated Channels
Text lesson
24
P1-Textbook-Planning Integrated Channels
Text lesson
25
P2-SOSTAC Frameworks 14-5-2025
38 mins
26
P2-PPT-SOSTAC Frameworks
Text lesson
27
P2-Textbook-SOSTAC Frameworks
Text lesson
28
P2-Quiz-SOSTAC Frameworks
Sorry, this lesson is currently locked. You need to complete "P2-Textbook-SOSTAC Frameworks" before accessing it.
15 questions
29
P3-APIC 14-5-2025
22 mins
30
P3-PPT-APIC
Text lesson
31
P3-Textbook-APIC
Text lesson
32
P3-Quiz-APIC
Sorry, this lesson is currently locked. You need to complete "P3-Textbook-APIC" before accessing it.
15 questions
33
P4-Most Frameworks 14-5-2025
24 mins
34
P4-PPT-Most Frameworks
Text lesson
35
P4-Textbook-Most Frameworks
Text lesson
36
P4-Quiz-Most Frameworks
Sorry, this lesson is currently locked. You need to complete "P4-Textbook-Most Frameworks" before accessing it.
15 questions
37
PPT-Lecture 2
Text lesson
38
Textbook-Lecture 2
Text lesson
39
Quiz- Lecture 2
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20 questions
L3:Structred Marketing Plan - Part 1
40
P1-Structured Marketing Plan -Part1 21/5/2025
20 mins
41
P1-PPT-Marketing Plan
Text lesson
42
P1-Textbook-Marketing Plan
Text lesson
43
Quiz-Marketing Plan
Sorry, this lesson is currently locked. You need to complete "P1-Textbook-Marketing Plan" before accessing it.
15 questions
44
P2-Target Audience &Behaviours- 21/5/2025
20 mins
45
P2-PPT-Target Audience &Behaviours
Text lesson
46
P2-Textbook-Target Audience &Behaviours
Text lesson
47
Quiz-Target Audience &Behaviours
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15 questions
48
P3-Competition 21/5/2025
25 mins
49
P3-PPT-Competition
Text lesson
50
P3-Textbook-Competition
Text lesson
51
Quiz-Competition
Sorry, this lesson is currently locked. You need to complete "P3-Textbook-Competition" before accessing it.
15 questions
52
P4-USP and SWOT Analysis 21/5/2025
35 mins
53
P4-PPT-USP and SWOT Analysis
Text lesson
54
P4-Textbook-USP and SWOT Analysis
Text lesson
55
Quiz-USP and SWOT Analysis
Sorry, this lesson is currently locked. You need to complete "P4-Textbook-USP and SWOT Analysis" before accessing it.
15 questions
56
PPT- Lecture 3
Text lesson
57
Textbook-Lecture 3
Text lesson
58
Quiz - Lecture 3
Sorry, this lesson is currently locked. You need to complete "Textbook-Lecture 3" before accessing it.
20 questions
L4- Structured Marketing Plan - Part 2
59
P1-Marketing Channels-28/5/2025
25 mins
60
P1-PPT-Marketing Channels
Text lesson
61
P1-Textbook-Marketing Channels
Text lesson
62
P1-Quiz-Marketing Channels
Sorry, this lesson is currently locked. You need to complete "P1-Textbook-Marketing Channels" before accessing it.
15 questions
63
P2-Compare and Evaluate-28/5/2025
40 mins
64
P2-PPT-Compare and Evaluate
Text lesson
65
P2-Textbook-Channel Evaluation
Text lesson
66
P2-Quiz-Channel Evaluation
Sorry, this lesson is currently locked. You need to complete "P2-Textbook-Channel Evaluation" before accessing it.
15 questions
67
P3-Budget Planning -28/5/2025
29 mins
68
P3-Text book-Budget Planning
Text lesson
69
P3-Text book-Budget Planning
Text lesson
70
P3-Quiz-Messaging
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15 questions
71
PPT-Lecture 4
Text lesson
72
Textbook-Lecture 4
Text lesson
73
Quiz - Lecture 4
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19 questions
L5:The External And Micro Marketing
74
P1-Understanding the Marketing Environment 4/6/2025
35 mins
75
P1-PPT-Understanding the Marketing Environment
Text lesson
76
P1-Textbook-Understanding the Marketing Environment
Text lesson
77
P1-Quiz-Understanding the Marketing Environment
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15 questions
78
P2-Quiz-PESTLE
14 questions
79
P2-Porter’s Five Forces
35 mins
80
P2-PPT-Porter’s Five Forces
Text lesson
81
P2-Textbook-Porter’s Five Forces
Text lesson
82
P3-Quiz-Porter’s Five Forces -part1
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15 questions
83
P4-Quiz-Porter’s Five Forces-part2
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15 questions
84
P3-Relevant KSBs
35 mins
85
P3-PPT-Relevant KSBs
Text lesson
86
P3-Textbook-Relevant KSBs
Text lesson
87
PPT-Lecture 5
Text lesson
88
Textbook - Lecture 5
Text lesson
89
Quiz-Lecture 5
Sorry, this lesson is currently locked. You need to complete "Textbook - Lecture 5" before accessing it.
21 questions
L6:Internal Environment- Part1
90
P1-Internal Environment 11/6/2025
25 mins
91
P1-PPT-Internal Environment
Text lesson
92
P1-Textbook-Internal Environment
Text lesson
93
P1-Quiz-Internal Environment
Sorry, this lesson is currently locked. You need to complete "P1-Textbook-Internal Environment" before accessing it.
15 questions
94
P2-Ethical Guidelines and Brand Values 11/6/2025
35 mins
95
P2-PPT-Ethical Guidelines and Brand Values
Text lesson
96
P2-Textbook-Ethical Guidelines and Brand Values
Text lesson
97
P2-Quiz-Ethical Guidelines and Brand Values
Sorry, this lesson is currently locked. You need to complete "P2-Textbook-Ethical Guidelines and Brand Values" before accessing it.
15 questions
98
P3-Organisation Types & Marketing Strategy 11/6/2025
20 mins
99
P3-PPT-Organisation Types & Marketing Strategy
Text lesson
100
P3-Textbook-Organisation Types & Marketing Strategy
Text lesson
101
P3-Quiz-Organisation Types & Marketing Strategy
Sorry, this lesson is currently locked. You need to complete "P3-Textbook-Organisation Types & Marketing Strategy" before accessing it.
15 questions
102
P4-Public Sector and Non-Profit Organisations 11/6/2025
35 mins
103
P4-PPT-Public Sector and Non-Profit Organisations
Text lesson
104
P4-Textbook-Public Sector and Non-Profit Organisations
Text lesson
105
P4-Quiz-Public Sector and Non-Profit Organisations
Sorry, this lesson is currently locked. You need to complete "P4-Textbook-Public Sector and Non-Profit Organisations" before accessing it.
15 questions
106
PPT-Lecture 6
Text lesson
107
Textbook-Lecture 6
Text lesson
108
Quiz-Lecture 6
Sorry, this lesson is currently locked. You need to complete "Textbook-Lecture 6" before accessing it.
20 questions
L7:Internal Environment-part2
109
P1-Aligning Internal Capabilities with Marketing Strategy 18/6/2025
20 mins
110
P1-PPT-Aligning Internal Capabilities with Marketing Strategy
Text lesson
111
P1-Textbook-Aligning Internal Capabilities with Marketing Strategy
Text lesson
112
P1-Quiz-Aligning Internal Capabilities with Marketing Strategy
Sorry, this lesson is currently locked. You need to complete "P1-Textbook-Aligning Internal Capabilities with Marketing Strategy" before accessing it.
15 questions
113
P2-Corporate Goals and How They Shape Marketing Decisions 18/6/2025
35 mins
114
P2-PPT-Corporate Goals and How They Shape Marketing Decisions
Text lesson
115
P2-Textbook-Corporate Goals and How They Shape Marketing Decisions
Text lesson
116
P2-Quiz-Corporate Goals and How They Shape Marketing Decisions
Sorry, this lesson is currently locked. You need to complete "P2-Textbook-Corporate Goals and How They Shape Marketing Decisions" before accessing it.
15 questions
117
P3-Marketing Risk Management and Internal Factors 18/6/2025
25 mins
118
P3-PPT-Marketing Risk Management and Internal Factors
Text lesson
119
P3-Textbook-Marketing Risk Management and Internal Factors
Text lesson
120
P3-Quiz-Marketing Risk Management and Internal Factors
Sorry, this lesson is currently locked. You need to complete "P3-Textbook-Marketing Risk Management and Internal Factors" before accessing it.
15 questions
121
P4-Conclusion and Key Takeaways 18/6/2025
15 mins
122
P4-PPT-Conclusion and Key Takeaways
Text lesson
123
P4-Textbook-Conclusion and Key Takeaways
Text lesson
124
P4-Quiz-Conclusion and Key Takeaways
Sorry, this lesson is currently locked. You need to complete "P4-Textbook-Conclusion and Key Takeaways" before accessing it.
15 questions
125
PPT-Lecture 7
Text lesson
126
Textbook-Lecture7
Text lesson
127
Quiz-Lecture 7
Sorry, this lesson is currently locked. You need to complete "Textbook-Lecture7" before accessing it.
20 questions
L8:Understanding Customer Behaviour and Segmentation
128
PPT-Lecture 8
Text lesson
129
Textbook-Lecture 8
Text lesson
L9:Marketing Research, Marketing Information
130
PPT-Lecture 9
Text lesson
131
Textbook-Lecture 9
Text lesson
L10:Sources of Primary Data in Marketing
132
PPT-Lecture 10
Text lesson
133
Textbook-Lectue 10
Text lesson
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Course details
Lectures
100
Quizzes
33
Level
Beginner
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