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Description
Curriculum
Reviews
Grade
Marketing Manager Level 6
G3-Femi Commercial Intelligence Friday
Instructor
Mwada Fahmy
22
Students
enrolled
0
0 reviews
Course details
Lectures
:
19
Quizzes
:
3
Level
:
Intermediate
Description
Curriculum
Session 1: Introduction to Commercial Intelligence
1
P1 - LIVE - Why Commercial Intelligence Matters
Video lesson
2
P1 - PPT - Why Commercial Intelligence Matters
PDF lesson
3
P1 - VID - Why Commercial Intelligence Matters
Video lesson
4
Podcast P1: Why Commercial Intelligence Matters
Audio lesson
5
AI Assisted Learning P1: Why commercial intelligence matters
20 questions
6
P2 - LIVE - Tools and Sources for Commercial Intelligence
Video lesson
7
P2 - PPT - Tools and Sources for Commercial Intelligence
PDF lesson
8
P2 - VID - Tools and Sources for Commercial Intelligence
Video lesson
9
Podcast P2: Tools and Sources for Commercial Intelligence
Audio lesson
10
AI Assisted Learning P2: Tools and sources that create usable intelligence
20 questions
11
P3 - LIVE - Applying Intelligence to Strategy and Performance
Video lesson
12
P3 - PPT - Applying Intelligence to Strategy and Performance
PDF lesson
13
P3 - VID - Applying Intelligence to Strategy and Performance
Video lesson
14
Podcast P3: Applying Intelligence to Strategy and Performance
Audio lesson
15
AI Assisted Learning P3: Applying intelligence to strategy, campaigns and performance
20 questions
16
Additional Reading
Text lesson
Session 2: Marketing Performance and Financial Metrics
17
P1 - PPT - Marketing Metrics and Commercial Decision-Making
PDF lesson
18
Podcast P1: Marketing Metrics and Commercial Decision-Making
Audio lesson
19
P2 - PPT - Campaign Economics and Core Financial Metrics
PDF lesson
20
Podcast P2: Campaign Economics and Core Financial Metrics
Audio lesson
21
P3 - PPT - Sector Metrics and Performance Storytelling
PDF lesson
22
Podcast P3: Sector Metrics and Performance Storytelling
Audio lesson
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