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Description
Curriculum
Reviews
Grade
Marketing Manager Level 6 - Feb 2026
Dr.Fredah - Strategy & Planning - Jan 26
Instructor
Fredah Mwiti
22
Students
enrolled
0
0 reviews
Course details
Lectures
:
265
Quizzes
:
50
Level
:
Intermediate
Description
Curriculum
CH0: Safeguarding and British Values
1
TB-Safeguarding and British Values
PDF lesson
CH1 : Marketing Apprenticeship (KSBs)
2
TB-Marketing Apprenticeship
PDF lesson
L1:Introduction to Strategic Marketing 11/2/2026
3
P1-What is Strategic Marketing?.
PDF lesson
4
P1-What is Strategic Marketing?.
15 questions
5
P2-Why Planning Matters in Business Success?.
PDF lesson
6
P2-Why Planning Matters in Business Success?.
15 questions
7
P3-The Role of the Marketing Manager.
PDF lesson
8
P3-The Role of the Marketing Manager.
15 questions
9
P4-Closing & Portfolio Assignment.
PDF lesson
10
PPT-Introduction to Strategic Marketing
Text lesson
11
P1-What is Strategic Marketing?
Video lesson
12
P2-Why Planning Matters in Business Success?
Video lesson
13
P3-The Role of the Marketing Manager
Video lesson
14
P4-Closing & Portfolio Assignment
Video lesson
15
Assigment-L1:Introduction to Strategic Marketing
PDF lesson
L2 :Marketing Strategy and Planning 18/2/2026
16
VID-P1- Marketing Strategy and Planning
Video lesson
17
PPT-P1-Marketing Strategy and Planning
PDF lesson
18
TB-P1-Marketing Strategy and Planning
PDF lesson
19
AUD-P1-Marketing Strategy and Planning
Audio lesson
20
Q1:Marketing Strategy & Planning
Sorry, this lesson is currently locked. You need to complete "TB-P1-Marketing Strategy and Planning" before accessing it.
10 questions
21
VID-P2-Chaos to Clarity: Marketing Planning Explained
Video lesson
22
PPT-P2- Chaos to Clarity: Marketing Planning Explained
PDF lesson
23
TB-P2- Chaos to Clarity: Marketing Planning Explained
PDF lesson
24
AUD-P2-Chaos to Clarity: Marketing Planning Explained
Audio lesson
25
Q2:Chaos to Clarity: Marketing Planning Explained
10 questions
26
VID-P3-Building Your Marketing Plan Step by Step
Video lesson
27
PPT-P3-Building Your Marketing Plan Step by Step.
PDF lesson
28
TB-P3-Building Your Marketing Plan Step by Step
PDF lesson
29
AUD-P3-Building Your Marketing Plan Step by Step
Audio lesson
30
Q3:Building Your Marketing Plan Step by Step
Sorry, this lesson is currently locked. You need to complete "TB-P3-Building Your Marketing Plan Step by Step" before accessing it.
10 questions
31
P1-Marketing Strategy and Planning
Video lesson
32
P2- Chaos to Clarity: Marketing Planning Explained
Video lesson
33
P3-Building Your Marketing Plan Step by Step.
Video lesson
34
Assigment-L2 :Marketing Strategy and Planning
PDF lesson
L3:Creating a Structured Marketing Plan 25/2/2026
35
P1-VID-Strategic Foundation
Video lesson
36
P1-PPT-Strategic Foundation
PDF lesson
37
P1-TB-Strategic Foundation
PDF lesson
38
P1-AUD-Strategic Foundation
Audio lesson
39
Q1-Strategic Foundation
Sorry, this lesson is currently locked. You need to complete "P1-TB-Strategic Foundation" before accessing it.
10 questions
40
P2-VID-Marketing Execution Strategy.
Video lesson
41
P2-PPT-Marketing Execution Strategy.
PDF lesson
42
P2-TB-Marketing Execution Strategy.
PDF lesson
43
P2-AUD-Marketing Execution Strategy.
Audio lesson
44
Q2-Marketing Execution Strategy.
Sorry, this lesson is currently locked. You need to complete "P2-TB-Marketing Execution Strategy." before accessing it.
10 questions
45
P3-VID-Resources, Control, and Evaluation.
Video lesson
46
P3-PPT-Resources, Control, and Evaluation.
PDF lesson
47
P3-TB-Resources, Control, and Evaluation.
PDF lesson
48
P3-AUD-Resources, Control, and Evaluation.
Audio lesson
49
Q3-Resources, Control, and Evaluation.
Sorry, this lesson is currently locked. You need to complete "P3-TB-Resources, Control, and Evaluation." before accessing it.
10 questions
50
Assignment-L3 :Creating a Structured Marketing Plan
PDF lesson
51
P1-Strategic Foundation
Video lesson
52
P2-Marketing Execution Strategy
Video lesson
53
P3-Resources, Control, and Evaluation.
Video lesson
L4:The External and Micro Marketing Environment 4/3/2026
54
P1-VID-From PESTLE to SWOT: Turning External Insights into Action
https://youtu.be/jkdJmS8GcvA
55
P1-PPT-From PESTLE to SWOT: Turning External Insights into Action
PDF lesson
56
P1-TB-From PESTLE to SWOT: Turning External Insights into Action
PDF lesson
57
P1-AUD-From PESTLE to SWOT: Turning External Insights into Action
Audio lesson
58
Q1-From PESTLE to SWOT: Turning External Insights into Action
Sorry, this lesson is currently locked. You need to complete "P1-TB-From PESTLE to SWOT: Turning External Insights into Action" before accessing it.
10 questions
59
P2-VID-The Marketing Environment: Understanding the Bigger Picture
Video lesson
60
P2-PPT-The Marketing Environment: Understanding the Bigger Picture
PDF lesson
61
P2-TB-The Marketing Environment: Understanding the Bigger Picture
PDF lesson
62
P2-AUD-The Marketing Environment: Understanding the Bigger Picture
Audio lesson
63
Q2- The Marketing Environment: Understanding the Bigger Picture
Sorry, this lesson is currently locked. You need to complete "P2-TB-The Marketing Environment: Understanding the Bigger Picture" before accessing it.
10 questions
64
Assignment The External and Micro Marketing Environment
PDF lesson
65
P1-From PESTLE to SWOT: Turning External Insights into Action
Video lesson
66
P2-The Marketing Environment: Understanding the Bigger Picture
Video lesson
L5: Internal Environment 11/03/26
67
P1-VID-Understanding the Internal Environment in Marketing Strategy
Video lesson
68
P1-PPT-Understanding the Internal Environment in Marketing Strategy
PDF lesson
69
P1-TB-Understanding the Internal Environment in Marketing Strategy
PDF lesson
70
P1-AUD-Understanding the Internal Environment in Marketing Strategy
Audio lesson
71
Q1-Understanding the Internal Environment in Marketing Strategy
Sorry, this lesson is currently locked. You need to complete "P1-TB-Understanding the Internal Environment in Marketing Strategy" before accessing it.
10 questions
72
P2-VID-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies
Video lesson
73
P2-Marketing Strategy - Preparing for the Expedition
PDF lesson
74
P2-TB-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies
PDF lesson
75
P2-AUD-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies
Audio lesson
76
Q2-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies
Sorry, this lesson is currently locked. You need to complete "P2-TB-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies" before accessing it.
10 questions
77
P3-VID-Managing Internal Risks and Resources in Marketing Strategy
Video lesson
78
P3-PPT-Managing Internal Risks and Resources in Marketing Strategy
PDF lesson
79
P3-TB-Managing Internal Risks and Resources in Marketing Strategy
PDF lesson
80
P3-AUD-Managing Internal Risks and Resources in Marketing Strategy
Audio lesson
81
Q3-Managing Internal Risks and Resources in Marketing Strategy
Sorry, this lesson is currently locked. You need to complete "P3-TB-Managing Internal Risks and Resources in Marketing Strategy" before accessing it.
10 questions
82
Assignment Portfolio Building (Lesson 5 – 8)
PDF lesson
83
PPT-L5: Internal Environment
Text lesson
84
P1-Understanding the Internal Environment in Marketing Strategy
30 Minutes
85
P2-Marketing Strategy and Internal Environment: Understanding Organisation Types and Core Competencies
1h
86
P3-Managing Internal Risks and Resources in Marketing Strategy
30 Minutes
L6:Understanding Customer Behaviour and Segmentation 18/3/2026
87
P1-VID-Understanding Customer Behaviour and Segmentation in Marketing
Video lesson
88
P1-PPT-Understanding Customer Behaviour and Segmentation in Marketing.
PDF lesson
89
P1-TB-Understanding Customer Behaviour and Segmentation in Marketing
PDF lesson
90
P1-AUD-Understanding Customer Behaviour and Segmentation in Marketing
Audio lesson
91
Q1-Understanding Customer Behaviour and Segmentation in Marketing
Sorry, this lesson is currently locked. You need to complete "P1-TB-Understanding Customer Behaviour and Segmentation in Marketing" before accessing it.
10 questions
92
P2-VID-Understanding the Factors Influencing Buyer Behaviour
Video lesson
93
P2-PPT-Understanding the Factors Influencing Buyer Behaviour.
PDF lesson
94
P2-TB-Understanding the Factors Influencing Buyer Behaviour
PDF lesson
95
P2-AUD-Understanding the Factors Influencing Buyer Behaviour
Audio lesson
96
Q2-Understanding the Factors Influencing Buyer Behaviour
Sorry, this lesson is currently locked. You need to complete "P2-TB-Understanding the Factors Influencing Buyer Behaviour" before accessing it.
10 questions
97
P3-VID-Creating and Understanding Buyer Personas in Marketing
Video lesson
98
P3-PPT-Creating and Understanding Buyer Personas in Marketing.
PDF lesson
99
P3-TB-Creating and Understanding Buyer Personas in Marketing
PDF lesson
100
P3-AUD-Creating and Understanding Buyer Personas in Marketing
Audio lesson
101
Q3-Creating and Understanding Buyer Personas in Marketing
Sorry, this lesson is currently locked. You need to complete "P3-TB-Creating and Understanding Buyer Personas in Marketing" before accessing it.
10 questions
102
Assignment Portfolio Building (Lesson 5 – 8)
PDF lesson
103
PPT-L6: Understanding Customer Behaviour and Segmentation
1h
104
P1-Understanding Customer Behaviour and Segmentation in Marketing
Video lesson
105
P2-Understanding the Factors Influencing Buyer Behaviour.
Video lesson
106
P3-Creating and Understanding Buyer Personas in Marketing.
Video lesson
L7:Understanding Different Types of Customers – B2B, B2C, and Adoption Behaviours 25/3/2026
107
P1-VID-Understanding Customer Types and Behaviour.
Video lesson
108
P1-PPT-Understanding Customer Types and Behaviour.
PDF lesson
109
P1-TB-Understanding Customer Types and Behaviour
PDF lesson
110
P1-AUD-Understanding Customer Types and Behaviour
Audio lesson
111
Q1-Understanding Customer Types and Behaviour
Sorry, this lesson is currently locked. You need to complete "P1-TB-Understanding Customer Types and Behaviour" before accessing it.
10 questions
112
P2-VID-Adoption Behaviour and Innovation in Marketing
Video lesson
113
P2-PPT-Adoption Behaviour and Innovation in Marketing
PDF lesson
114
P2-TB-Adoption Behaviour and Innovation in Marketing
PDF lesson
115
P2-AUD-Adoption Behaviour and Innovation in Marketing
Audio lesson
116
Q2-Adoption Behaviour and Innovation in Marketing .
Sorry, this lesson is currently locked. You need to complete "P2-TB-Adoption Behaviour and Innovation in Marketing" before accessing it.
10 questions
117
P3-VID-Brand Positioning, Relationships, and Customer Loyalty
Video lesson
118
P3-PPT-Brand Positioning, Relationships, and Customer Loyalty
PDF lesson
119
P3-TB-Brand Positioning, Relationships, and Customer Loyalty
PDF lesson
120
P3-AUD-Brand Positioning, Relationships, and Customer Loyalty
Audio lesson
121
Q3-Brand Positioning, Relationships, and Customer Loyalty .
Sorry, this lesson is currently locked. You need to complete "P3-TB-Brand Positioning, Relationships, and Customer Loyalty" before accessing it.
10 questions
122
PPT-L7:Understanding Different Types of Customers – B2B, B2C, and Adoption Behaviours
PDF lesson
123
Assignment (Lesson 5 – 8)
PDF lesson
124
P1-Understanding Customer Types and Behaviour.
Video lesson
125
P2-Adoption Behaviour and Innovation in Marketing
Video lesson
126
P3-Brand Positioning, Relationships, and Customer Loyalty
Video lesson
L8: Marketing Research, Marketing Information System and Commercial Intelligence 8/4/26
127
P1-VID- Marketing Mission Control
Video lesson
128
P1-PPT- Marketing Mission Control
PDF lesson
129
P1-TB- Marketing Mission Control
PDF lesson
130
P1-AUD- Marketing Mission Control
Audio lesson
131
Q1 :Marketing Mission Control
Sorry, this lesson is currently locked. You need to complete "P1-TB- Marketing Mission Control" before accessing it.
10 questions
132
P2-VID- Apprentice's Research Guide
Video lesson
133
P2-PPT- Apprentice's Research Guide
PDF lesson
134
P2-TB- Apprentice's Research Guide
PDF lesson
135
P2-AUD- Apprentice's Research Guide
Audio lesson
136
Q2:Apprentice's Research Guide
Sorry, this lesson is currently locked. You need to complete "P2-TB- Apprentice's Research Guide" before accessing it.
10 questions
137
P3-VID- Turning Data into Action
Video lesson
138
P3-PPT- Turning Data into Action
PDF lesson
139
P3-TB- Turning Data into Action
PDF lesson
140
P3-AUD- Turning Data into Action
Audio lesson
141
Q3: Turning Data into Action
Sorry, this lesson is currently locked. You need to complete "P3-TB- Turning Data into Action" before accessing it.
10 questions
142
PPT-L8-Marketing Research, Marketing Information System and Commercial Intelligence
PDF lesson
143
Assignment.
PDF lesson
144
VID 1- Marketing Mission Control
Video lesson
145
VID 2- Apprentice's Research Guide
Video lesson
146
VID 3- Turning Data into Action
Video lesson
L9:Sources of Primary Data in Marketing 15/4/26
147
P1-VID-Understanding Primary Data Sources and Surveys in Marketing
Video lesson
148
P1-PPT-Understanding Primary Data Sources and Surveys in Marketing
PDF lesson
149
P1-TB-Understanding Primary Data Sources and Surveys in Marketing
PDF lesson
150
P1-AUD-Understanding Primary Data Sources and Surveys in Marketing
Audio lesson
151
Q1-Understanding Primary Data Sources and Surveys in Marketing
Sorry, this lesson is currently locked. You need to complete "P1-TB-Understanding Primary Data Sources and Surveys in Marketing" before accessing it.
10 questions
152
P2-VID-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
Video lesson
153
P2-PPT-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
PDF lesson
154
P2-TB-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
PDF lesson
155
P2-AUD-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
Audio lesson
156
Q2-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
Sorry, this lesson is currently locked. You need to complete "P2-TB-Primary Data Collection Methods: Interviews, Focus Groups, and Observation" before accessing it.
10 questions
157
P3-VID-Internal Risk Management
Video lesson
158
P3-PPT-Internal Risk Management
PDF lesson
159
P3-TB-Internal Risk Management
PDF lesson
160
P3-AUD-Internal Risk Management
Audio lesson
161
Q3-Internal Risk Management
Sorry, this lesson is currently locked. You need to complete "P3-TB-Internal Risk Management" before accessing it.
10 questions
162
PPT-L9:Sources of Primary Data in Marketing
PDF lesson
163
VID - Assignment
Video lesson
164
Assignment APRIL
PDF lesson
165
VID 1-Understanding Primary Data Sources and Surveys in Marketing
Video lesson
166
VID 2-Primary Data Collection Methods: Interviews, Focus Groups, and Observation
Video lesson
167
VID 3-Internal Risk Management
Video lesson
L 10: Sources of Secondary Data in Marketing 22\4\26
168
P1-VID-Introduction & Internal Secondary Data
Video lesson
169
P1-PPT-Introduction & Internal Secondary Data
PDF lesson
170
P1-TB-Introduction & Internal Secondary Data
PDF lesson
171
P1-AUD-Introduction & Internal Secondary Data
Audio lesson
172
Q1-Introduction & Internal Secondary Data
Sorry, this lesson is currently locked. You need to complete "P1-TB-Introduction & Internal Secondary Data" before accessing it.
10 questions
173
P2-VID-External Secondary Data Sources
Video lesson
174
P2-PPT- External Secondary Data Sources
PDF lesson
175
P2-TB- External Secondary Data Sources
PDF lesson
176
P2-AUD-External Secondary Data Sources
Audio lesson
177
Q2-External Secondary Data Sources
Sorry, this lesson is currently locked. You need to complete "P2-TB- External Secondary Data Sources" before accessing it.
10 questions
178
P3-VID-Evaluation of Secondary Data
Video lesson
179
P3-PPT-Evaluation of Secondary Data
PDF lesson
180
P3-TB-Evaluation of Secondary Data
PDF lesson
181
P3-AUD-Evaluation of Secondary Data
Audio lesson
182
Q3-Evaluation of Secondary Data
Sorry, this lesson is currently locked. You need to complete "P3-TB-Evaluation of Secondary Data" before accessing it.
10 questions
183
PPT-L10: Sources of Secondary Data in Marketing
PDF lesson
184
VID - Assignment
Video lesson
185
Assignment APRIL
PDF lesson
186
VID 1 -Introduction & Internal Secondary Data
Video lesson
187
VID 2 -External Secondary Data Sources
Video lesson
188
VID 3-Evaluation of Secondary Data
Video lesson
L 11: From Analysis to Action: Applying Environmental Insights to Marketing Strategy and Planning 29\4\26
189
P1-VID-Strategic Analysis and Insight Integration
Video lesson
190
P1-PPT-Strategic Analysis and Insight Integration
PDF lesson
191
P1-TB-Strategic Analysis and Insight Integration
PDF lesson
192
P1-AUD-Strategic Analysis and Insight Integration
Audio lesson
193
Q1-Strategic Analysis and Insight Integration
Sorry, this lesson is currently locked. You need to complete "P1-TB-Strategic Analysis and Insight Integration" before accessing it.
10 questions
194
P2-VID-From Insight to Marketing Strategy
Video lesson
195
P2-PPT-From Insight to Marketing Strategy
PDF lesson
196
P2-TB-From Insight to Marketing Strategy
PDF lesson
197
P2-AUD-From Insight to Marketing Strategy
Audio lesson
198
Q2-From Insight to Marketing Strategy
Sorry, this lesson is currently locked. You need to complete "P2-TB-From Insight to Marketing Strategy" before accessing it.
10 questions
199
P3-VID-Campaign Planning, Execution, and Strategic Agility
Video lesson
200
P3-PPT-Campaign Planning, Execution, and Strategic Agility
PDF lesson
201
P3-TB-Campaign Planning, Execution, and Strategic Agility
PDF lesson
202
P3-AUD-Campaign Planning, Execution, and Strategic Agility
Audio lesson
203
Q3-Campaign Planning, Execution, and Strategic Agility
Sorry, this lesson is currently locked. You need to complete "P3-TB-Campaign Planning, Execution, and Strategic Agility" before accessing it.
10 questions
204
PPT- L11: From Analysis to Action: Applying Environmental Insights to Marketing Strategy and Planning
PDF lesson
205
Assignment APRIL
Video lesson
206
Assignment APRIL
PDF lesson
207
VID 1-Strategic Analysis and Insight Integration
Video lesson
208
VID2-From Insight to Marketing Strategy
Video lesson
209
VID 3-Campaign Planning, Execution, and Strategic Agility
Video lesson
L12 : The Marketing Mix (7Ps) – A Holistic Strategy 6/5/2026
210
P1-VID-The 7 Ps : your secret recipe
Video lesson
211
P1-PPT-The 7 Ps : your secret recipe
PDF lesson
212
P1-TB-The 7 Ps : your secret recipe
PDF lesson
213
P1-AUD-The 7 Ps : your secret recipe
Audio lesson
214
Q1 :The 7 Ps : your secret recipe
Sorry, this lesson is currently locked. You need to complete "P1-TB-The 7 Ps : your secret recipe" before accessing it.
10 questions
215
P2-VID-Promotion & People
Video lesson
216
P2-PPT-Promotion & People
PDF lesson
217
P2-TB-Promotion & People
PDF lesson
218
P2-AUD-Promotion & People
Audio lesson
219
Q2 : Promotion & People
Sorry, this lesson is currently locked. You need to complete "P2-TB-Promotion & People" before accessing it.
10 questions
220
P3-VID-Process & Physical Evidence
Video lesson
221
P3-PPT-Process & Physical Evidence
PDF lesson
222
P3-TB-Process & Physical Evidence
PDF lesson
223
P3-AUD-Process & Physical Evidence
Audio lesson
224
Q3 :Process & Physical Evidence
Sorry, this lesson is currently locked. You need to complete "P3-TB-Process & Physical Evidence" before accessing it.
10 questions
225
VID1-The 7 Ps : your secret recipe
Video lesson
226
VID2-Promotion & People
Video lesson
227
VID3-Process & Physical Evidence
Video lesson
L13: Product – Understanding What You Sell 13/5/2026
228
P1-VID-Product Fundamentals (Classifications & Product Levels)
Video lesson
229
P1-PPT-Product Fundamentals (Classifications & Product Levels)
PDF lesson
230
P1-TB-Product Fundamentals (Classifications & Product Levels)
PDF lesson
231
P1-AUD-Product Fundamentals (Classifications & Product Levels)
Audio lesson
232
Q1-Product Fundamentals (Classifications & Product Levels)
Sorry, this lesson is currently locked. You need to complete "P1-TB-Product Fundamentals (Classifications & Product Levels)" before accessing it.
10 questions
233
P2-VID-Product Life Cycle, Portfolio Management & Branding
Video lesson
234
P2-PPT-Product Life Cycle, Portfolio Management & Branding
PDF lesson
235
P2-TB-Product Life Cycle, Portfolio Management & Branding
PDF lesson
236
P2-AUD-Product Life Cycle, Portfolio Management & Branding
Audio lesson
237
Q2-Product Life Cycle, Portfolio Management & Branding
Sorry, this lesson is currently locked. You need to complete "P2-TB-Product Life Cycle, Portfolio Management & Branding" before accessing it.
10 questions
238
P3-VID-Packaging, New Product Development & Brand Strategy
Video lesson
239
P3-PPT-Packaging, New Product Development & Brand Strategy
PDF lesson
240
P3-TB-Packaging, New Product Development & Brand Strategy
PDF lesson
241
P3-AUD-Packaging, New Product Development & Brand Strategy
Audio lesson
242
Q3-Packaging, New Product Development & Brand Strategy
Sorry, this lesson is currently locked. You need to complete "P3-TB-Packaging, New Product Development & Brand Strategy" before accessing it.
10 questions
243
PPT-L13: Product – Understanding What You Sell
PDF lesson
244
VID1-Product Fundamentals (Classifications & Product Levels)
Video lesson
245
VID2-Product Life Cycle, Portfolio Management & Branding
Video lesson
246
VID3-Packaging, New Product Development & Brand Strategy
Video lesson
L14: Price – Strategies, Psychology, and Tools in Marketing20/5/2026
247
P1-VID-Pricing Foundations & Strategic Approaches
Video lesson
248
P1-PPT-Pricing Foundations & Strategic Approaches
PDF lesson
249
P1-TB-Pricing Foundations & Strategic Approaches
PDF lesson
250
P1-AUD-Pricing Foundations & Strategic Approaches
Audio lesson
251
Q1-Pricing Foundations & Strategic Approaches
Sorry, this lesson is currently locked. You need to complete "P1-TB-Pricing Foundations & Strategic Approaches" before accessing it.
10 questions
252
P2-VID-Pricing Psychology, Elasticity & Digital Tools
Video lesson
253
P2-PPT-Pricing Psychology, Elasticity & Digital Tools
PDF lesson
254
P2-TB-Pricing Psychology, Elasticity & Digital Tools
PDF lesson
255
P2-AUD-Pricing Psychology, Elasticity & Digital Tools
Audio lesson
256
Q2-Pricing Psychology, Elasticity & Digital Tools
Sorry, this lesson is currently locked. You need to complete "P2-TB-Pricing Psychology, Elasticity & Digital Tools" before accessing it.
10 questions
257
P3-VID-Pricing in Practice – Tesco Case Study
Video lesson
258
P3-PPT-Pricing in Practice – Tesco Case Study
PDF lesson
259
P3-TB-Pricing in Practice – Tesco Case Study
PDF lesson
260
P3-AUD-Pricing in Practice – Tesco Case Study
Audio lesson
261
Q3-Pricing in Practice – Tesco Case Study
Sorry, this lesson is currently locked. You need to complete "P3-TB-Pricing in Practice – Tesco Case Study" before accessing it.
10 questions
262
PPT-L14: Price – Strategies, Psychology, and Tools in Marketing
PDF lesson
263
VID 1-Pricing Foundations & Strategic Approaches
Video lesson
264
VID2-Pricing Psychology, Elasticity & Digital Tools
Video lesson
265
VID3-Pricing in Practice – Tesco Case Study
Video lesson
L15:Promotion – How Businesses Attract Customers 27/5/2026
266
P1-VID-Promotion – Tools for Attracting Customers
Video lesson
267
P1-PPT-Promotion – Tools for Attracting Customers.
PDF lesson
268
P1-TB-Promotion – Tools for Attracting Customers
PDF lesson
269
P1-AUD-Promotion – Tools for Attracting Customers
Audio lesson
270
Q1-Promotion – Tools for Attracting Customers
Sorry, this lesson is currently locked. You need to complete "P1-TB-Promotion – Tools for Attracting Customers" before accessing it.
10 questions
271
P2-VID-Digital Marketing, Social Media, and Legal Compliance
Video lesson
272
P2-PPT-Digital Marketing, Social Media, and Legal Compliance .
PDF lesson
273
P2-TB-Digital Marketing, Social Media, and Legal Compliance
PDF lesson
274
P2-AUD-Digital Marketing, Social Media, and Legal Compliance
Audio lesson
275
Q2-Digital Marketing, Social Media, and Legal Compliance
Sorry, this lesson is currently locked. You need to complete "P2-TB-Digital Marketing, Social Media, and Legal Compliance" before accessing it.
10 questions
276
P3-VID-Promotion, Branding & Customer Engagement
Video lesson
277
P3-PPT-Promotion, Branding & Customer Engagement.
PDF lesson
278
P3-TB-Promotion, Branding & Customer Engagement
PDF lesson
279
P3-AUD-Promotion, Branding & Customer Engagement
Audio lesson
280
Q3-Promotion, Branding & Customer Engagement
Sorry, this lesson is currently locked. You need to complete "P3-TB-Promotion, Branding & Customer Engagement" before accessing it.
10 questions
281
PPT-L15:Promotion – How Businesses Attract Customers
PDF lesson
282
VID 1-Promotion – Tools for Attracting Customers.
Video lesson
283
VID 2-Digital Marketing, Social Media, and Legal Compliance
Video lesson
284
VID 3-Promotion, Branding & Customer Engagement
Video lesson
L16 : Place – Where and How Customers Buy 10/6/2026
285
P1-VID-Distribution Channels & The Role of Place in Marketing
Video lesson
286
P1-PPT-Distribution Channels & The Role of Place in Marketing
PDF lesson
287
P1-TB-Distribution Channels & The Role of Place in Marketing
PDF lesson
288
P1-AUD-Distribution Channels & The Role of Place in Marketing
Audio lesson
289
Q1-Distribution Channels & The Role of Place in Marketing
Sorry, this lesson is currently locked. You need to complete "P1-TB-Distribution Channels & The Role of Place in Marketing" before accessing it.
10 questions
290
P2-VID-Enabling Technologies in Distribution & Supply Chain Management
Video lesson
291
P2-PPT-Enabling Technologies in Distribution & Supply Chain Management
PDF lesson
292
P2-TB-Enabling Technologies in Distribution & Supply Chain Management
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293
P2-AUD-Enabling Technologies in Distribution & Supply Chain Management
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294
Q2-Enabling Technologies in Distribution & Supply Chain Management
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295
P3-VID-Omnichannel Strategies, Technology, and Performance Optimisation
Video lesson
296
P3-PPT-Omnichannel Strategies, Technology, and Performance Optimisation
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297
P3-TB-Omnichannel Strategies, Technology, and Performance Optimisation
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298
P3-AUD-Omnichannel Strategies, Technology, and Performance Optimisation
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299
Q3-Omnichannel Strategies, Technology, and Performance Optimisation
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10 questions
300
PPT - L16 : Place – Where and How Customers Buy
PDF lesson
301
VID 1 -Distribution Channels & The Role of Place in Marketing
Video lesson
302
VID 2-Enabling Technologies in Distribution & Supply Chain Management
Video lesson
303
VID 3-Omnichannel Strategies, Technology, and Performance Optimisation
Video lesson
L17: Becoming a Marketing Executive – Project Management
304
P1-VID-From Idea to Plan Building and Managing a Marketing Campaign
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305
P1-TB-From Idea to Plan: Building and Managing a Marketing Campaign
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306
P1-AUD-From Idea to Plan: Building and Managing a Marketing Campaign
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307
Q1-From Idea to Plan: Building and Managing a Marketing Campaign
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308
P2-VID-Working Smarter: Stakeholders, Time & Organisation Skills
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309
P2-TB-Working Smarter: Stakeholders, Time & Organisation Skills
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310
P2-AUD-Working Smarter: Stakeholders, Time & Organisation Skills
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311
Q2-Working Smarter: Stakeholders, Time & Organisation Skills
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10 questions
312
P3-VID-Measuring Success & Professional Development Tools
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313
P3-TB-Measuring Success & Professional Development Tools
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314
P3-AUD-Measuring Success & Professional Development Tools
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315
Q3-Measuring Success & Professional Development Tools
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10 questions
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