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Description
Curriculum
Reviews
Grade
Level 4 Marketing Executive - May 25
Crispin - Marketing Technology (MarTech )
Instructor
Crispin Reed
36
Students
enrolled
0
0 reviews
Course details
Lectures
:
367
Quizzes
:
78
Description
Curriculum
L 1-Marketing Technology (MarTech) 6/2/2026
1
P1-VID-The Indispensable Role of Marketing Technology in Today's Business World
Video lesson
2
P1-PPT -The Indispensable Role of Marketing Technology
PDF lesson
3
P1-TB-The Indispensable Role of Marketing Technology
Text lesson
4
Spotify-The Indispensable Role of Marketing Technology
Audio lesson
5
Q1-The Indispensable Role of Marketing Technology
160 questions
6
P2-VID-The Continuous Evolution of Marketing Technology: Adapting to the Future
Video lesson
7
P2-PPT-The Continuous Evolution of Marketing Technology
PDF lesson
8
P2-TB-The Continuous Evolution of Marketing Technology
Text lesson
9
Spotify-The Continuous Evolution of Marketing Technology
Audio lesson
10
Q2-The Continuous Evolution of Marketing Technology
80 questions
11
VID-The Marketing Technology Landscape: Terminology and Tools
Video lesson
12
P3-PPT- The Marketing Technology Landscape: Terminology and Tools
PDF lesson
13
TB-The Marketing Technology Landscape: Terminology and Tools
Text lesson
14
Spotify-The Marketing Technology Landscape: Terminology and Tools
Audio lesson
15
Q3-The Marketing Technology Landscape: Terminology and Tools
80 questions
16
PPT-CH 1-Marketing Technology (MarTech)
PDF lesson
17
P1 -life session-The Indispensable Role of Marketing Technology
Video lesson
18
P2-life session-The Continuous Evolution of Marketing Technology
Video lesson
19
P3-life session- The Marketing Technology Landscape: Terminology and Tools
Video lesson
L 1-Marketing Technology (MarTech) 6/2/2026
20
P1-VID-The Indispensable Role of Marketing Technology in Today's Business World
Video lesson
21
P1-PPT -The Indispensable Role of Marketing Technology
PDF lesson
22
P1-TB-The Indispensable Role of Marketing Technology
Text lesson
23
Spotify-The Indispensable Role of Marketing Technology
Audio lesson
24
Q1-The Indispensable Role of Marketing Technology
160 questions
25
P2-VID-The Continuous Evolution of Marketing Technology: Adapting to the Future
Video lesson
26
P2-PPT-The Continuous Evolution of Marketing Technology
PDF lesson
27
P2-TB-The Continuous Evolution of Marketing Technology
Text lesson
28
Spotify-The Continuous Evolution of Marketing Technology
Audio lesson
29
Q2-The Continuous Evolution of Marketing Technology
80 questions
30
VID-The Marketing Technology Landscape: Terminology and Tools
Video lesson
31
P3-PPT- The Marketing Technology Landscape: Terminology and Tools
PDF lesson
32
TB-The Marketing Technology Landscape: Terminology and Tools
Text lesson
33
Spotify-The Marketing Technology Landscape: Terminology and Tools
Audio lesson
34
Q3-The Marketing Technology Landscape: Terminology and Tools
80 questions
35
PPT-CH 1-Marketing Technology (MarTech)
PDF lesson
36
P1 -life session-The Indispensable Role of Marketing Technology
Video lesson
37
P2-life session-The Continuous Evolution of Marketing Technology
Video lesson
38
P3-life session- The Marketing Technology Landscape: Terminology and Tools
Video lesson
L2: MarTech and Marketing 13/2/2026
39
P1-VID-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
40
P1-PPT -From Awareness to Advocacy: The MarTech Blueprint
PDF lesson
41
P1-TB-From Awareness to Advocacy: The MarTech Blueprint
Text lesson
42
Spotify-From Awareness to Advocacy: The MarTech Blueprint
Audio lesson
43
Q1-From Awareness to Advocacy: The MarTech Blueprint
21 questions
44
P2-VID-MarTech Strategy- The 7 Ps and Automation
Video lesson
45
P2-PPT -MarTech Strategy: The 7 Ps and Automation
PDF lesson
46
P2-TB-MarTech Strategy: The 7 Ps and Automation
Text lesson
47
Spotify-The MarTech Blueprint
Audio lesson
48
Q2-MarTech Strategy: The 7 Ps and Automation
20 questions
49
P3-VID-AI-Powered MarTech: Automation and Human Strategy
Video lesson
50
P3-PPT -AI-Powered MarTech Automation and Human Strategy
PDF lesson
51
P3-TB-AI-Powered MarTech: Automation and Human Strategy
Text lesson
52
Spotify-AI-Powered MarTech: Automation and Human Strategy
Audio lesson
53
Q3-AI-Powered MarTech: Automation and Human Strategy
20 questions
54
PPT-CH2: MarTech and Marketing
PDF lesson
55
P1-life session-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
56
P2-life session-MarTech Strategy: The 7 Ps and Automation
Video lesson
57
P3-life session-AI-Powered MarTech Automation and Human Strategy
Video lesson
L2: MarTech and Marketing 13/2/2026
58
P1-VID-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
59
P1-PPT -From Awareness to Advocacy: The MarTech Blueprint
PDF lesson
60
P1-TB-From Awareness to Advocacy: The MarTech Blueprint
Text lesson
61
Spotify-From Awareness to Advocacy: The MarTech Blueprint
Audio lesson
62
Q1-From Awareness to Advocacy: The MarTech Blueprint
21 questions
63
P2-VID-MarTech Strategy- The 7 Ps and Automation
Video lesson
64
P2-PPT -MarTech Strategy: The 7 Ps and Automation
PDF lesson
65
P2-TB-MarTech Strategy: The 7 Ps and Automation
Text lesson
66
Spotify-The MarTech Blueprint
Audio lesson
67
Q2-MarTech Strategy: The 7 Ps and Automation
20 questions
68
P3-VID-AI-Powered MarTech: Automation and Human Strategy
Video lesson
69
P3-PPT -AI-Powered MarTech Automation and Human Strategy
PDF lesson
70
P3-TB-AI-Powered MarTech: Automation and Human Strategy
Text lesson
71
Spotify-AI-Powered MarTech: Automation and Human Strategy
Audio lesson
72
Q3-AI-Powered MarTech: Automation and Human Strategy
20 questions
73
PPT-CH2: MarTech and Marketing
PDF lesson
74
P1-life session-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
75
P2-life session-MarTech Strategy: The 7 Ps and Automation
Video lesson
76
P3-life session-AI-Powered MarTech Automation and Human Strategy
Video lesson
L 3 : AI in Marketing 20/2/2026
77
P1-VID-Algorithms of Influence: AI Marketing Strategy
Video lesson
78
P1-PPT- Algorithms of Influence: AI Marketing Strategy
PDF lesson
79
P1-TB-Algorithms of Influence: AI Marketing Strategy
Text lesson
80
Spotify- Algorithms of Influence: AI Marketing Strategy
Audio lesson
81
Q1-Algorithms of Influence: AI Marketing Strategy
20 questions
82
P2-VID-Ethical AI Marketing: Challenges and the Horizon
Video lesson
83
P2-PPT-Ethical AI Marketing: Challenges and the Horizon
PDF lesson
84
P2-TB-Ethical AI Marketing: Challenges and the Horizon
Text lesson
85
Spotify-Ethical AI Marketing: Challenges and the Horizon
Audio lesson
86
Q2-Ethical AI Marketing: Challenges and the Horizon
20 questions
87
P3-VID-Marketing Algorithms: Mechanics, Benefits, Strategy
Video lesson
88
P3-PPT- Marketing Algorithms: Mechanics, Benefits, Strategy
PDF lesson
89
P3-TB-Marketing Algorithms: Mechanics, Benefits, Strategy
Text lesson
90
Spotify-Marketing Algorithms: Mechanics, Benefits, Strategy
Audio lesson
91
Q3-Marketing Algorithms: Mechanics, Benefits, Strategy
20 questions
92
PPT-CH 3 : AI in Marketing
PDF lesson
93
P1-life session- Algorithms of Influence: AI Marketing Strategy
Video lesson
94
P2-life session-Ethical AI Marketing: Challenges and the Horizon
Video lesson
95
P3-life session-Marketing Algorithms: Mechanics, Benefits, Strategy
Video lesson
L 3 : AI in Marketing 20/2/2026
96
P1-VID-Algorithms of Influence: AI Marketing Strategy
Video lesson
97
P1-PPT- Algorithms of Influence: AI Marketing Strategy
PDF lesson
98
P1-TB-Algorithms of Influence: AI Marketing Strategy
Text lesson
99
Spotify- Algorithms of Influence: AI Marketing Strategy
Audio lesson
100
Q1-Algorithms of Influence: AI Marketing Strategy
20 questions
101
P2-VID-Ethical AI Marketing: Challenges and the Horizon
Video lesson
102
P2-PPT-Ethical AI Marketing: Challenges and the Horizon
PDF lesson
103
P2-TB-Ethical AI Marketing: Challenges and the Horizon
Text lesson
104
Spotify-Ethical AI Marketing: Challenges and the Horizon
Audio lesson
105
Q2-Ethical AI Marketing: Challenges and the Horizon
20 questions
106
P3-VID-Marketing Algorithms: Mechanics, Benefits, Strategy
Video lesson
107
P3-PPT- Marketing Algorithms: Mechanics, Benefits, Strategy
PDF lesson
108
P3-TB-Marketing Algorithms: Mechanics, Benefits, Strategy
Text lesson
109
Spotify-Marketing Algorithms: Mechanics, Benefits, Strategy
Audio lesson
110
Q3-Marketing Algorithms: Mechanics, Benefits, Strategy
20 questions
111
PPT-CH 3 : AI in Marketing
PDF lesson
112
P1-life session- Algorithms of Influence: AI Marketing Strategy
Video lesson
113
P2-life session-Ethical AI Marketing: Challenges and the Horizon
Video lesson
114
P3-life session-Marketing Algorithms: Mechanics, Benefits, Strategy
Video lesson
L4: Data, Insight and Analytics 27/2/2026
115
P1-VID-Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
116
P1-PPT- Introduction to Data, Insight and Analytics in Modern Marketing
PDF lesson
117
P1-TB- Introduction to Data, Insight and Analytics in Modern Marketing
Text lesson
118
Spotify- Introduction to Data, Insight and Analytics in Modern Marketing
Audio lesson
119
Q1-Introduction to Data, Insight and Analytics in Modern Marketing
20 questions
120
P2-VID-Ethical Concerns and Risks in Data-Driven Marketing
Video lesson
121
P2-PPT-Ethical concerns and risks
PDF lesson
122
P2-TB-Ethical concerns and risks
Text lesson
123
Spotify-Ethical concerns and risks
Audio lesson
124
Q2-Ethical concerns and risks
20 questions
125
P3-VID-Current Trends in Data-Driven Marketing and MarTech
Video lesson
126
P3-PPT -Current Trends in Data-Driven Marketing and MarTech
PDF lesson
127
P3-TB-Current Trends in Data-Driven Marketing and MarTech
Text lesson
128
Spotify-Current Trends in Data-Driven Marketing and MarTech
Audio lesson
129
Q3-Current Trends in Data-Driven Marketing and MarTech
20 questions
130
PPT-CH4: Data, Insight and Analytics
PDF lesson
131
P1-life session- Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
132
P2-life session-Ethical concerns and risks
Video lesson
133
P3-life session-Current Trends in Data-Driven Marketing and MarTech
Video lesson
L4: Data, Insight and Analytics 27/2/2026
134
P1-VID-Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
135
P1-PPT- Introduction to Data, Insight and Analytics in Modern Marketing
PDF lesson
136
P1-TB- Introduction to Data, Insight and Analytics in Modern Marketing
Text lesson
137
Spotify- Introduction to Data, Insight and Analytics in Modern Marketing
Audio lesson
138
Q1-Introduction to Data, Insight and Analytics in Modern Marketing
20 questions
139
P2-VID-Ethical Concerns and Risks in Data-Driven Marketing
Video lesson
140
P2-PPT-Ethical concerns and risks
PDF lesson
141
P2-TB-Ethical concerns and risks
Text lesson
142
Spotify-Ethical concerns and risks
Audio lesson
143
Q2-Ethical concerns and risks
20 questions
144
P3-VID-Current Trends in Data-Driven Marketing and MarTech
Video lesson
145
P3-PPT -Current Trends in Data-Driven Marketing and MarTech
PDF lesson
146
P3-TB-Current Trends in Data-Driven Marketing and MarTech
Text lesson
147
Spotify-Current Trends in Data-Driven Marketing and MarTech
Audio lesson
148
Q3-Current Trends in Data-Driven Marketing and MarTech
20 questions
149
PPT-CH4: Data, Insight and Analytics
PDF lesson
150
P1-life session- Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
151
P2-life session-Ethical concerns and risks
Video lesson
152
P3-life session-Current Trends in Data-Driven Marketing and MarTech
Video lesson
L 5: Adtech 6/3/2026
153
P1-VID-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
154
P1-PPT-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
PDF lesson
155
P1-TB-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Text lesson
156
Spotify-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Audio lesson
157
Q1:Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
20 questions
158
P2-VID-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
159
P2-PPT-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
PDF lesson
160
P2-TB-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Text lesson
161
Spotify-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Audio lesson
162
Q2:Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
20 questions
163
P3-VID-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Video lesson
164
P3-PPT-Adtech Benefits, Limitations and Real-World Applications Across Sectors
PDF lesson
165
P3-TB-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Text lesson
166
Spotify-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Audio lesson
167
Q3:Adtech Benefits, Limitations and Real-World Applications Across Sectors
20 questions
168
PPT-CH 5: Adtech
PDF lesson
169
P1-life session-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
170
P2-life session-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
171
P3-life session-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Video lesson
L 5: Adtech 6/3/2026
172
P1-VID-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
173
P1-PPT-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
PDF lesson
174
P1-TB-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Text lesson
175
Spotify-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Audio lesson
176
Q1:Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
20 questions
177
P2-VID-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
178
P2-PPT-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
PDF lesson
179
P2-TB-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Text lesson
180
Spotify-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Audio lesson
181
Q2:Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
20 questions
182
P3-VID-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Video lesson
183
P3-PPT-Adtech Benefits, Limitations and Real-World Applications Across Sectors
PDF lesson
184
P3-TB-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Text lesson
185
Spotify-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Audio lesson
186
Q3:Adtech Benefits, Limitations and Real-World Applications Across Sectors
20 questions
187
PPT-CH 5: Adtech
PDF lesson
188
P1-life session-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
189
P2-life session-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
190
P3-life session-Adtech Benefits, Limitations and Real-World Applications Across Sectors
Video lesson
CH 6: CRM Technology 13/3/2026
191
P1-VID-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
192
P1-PPT-CRM Technology Overview: Features, B2B vs B2C, and Retention
PDF lesson
193
P1-TB-CRM Technology Overview: Features, B2B vs B2C, and Retention
Text lesson
194
Spotify-CRM Technology Overview: Features, B2B vs B2C, and Retention
Audio lesson
195
Q1:CRM Technology Overview: Features, B2B vs B2C, and Retention
20 questions
196
P2-VID-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
197
P2-PPT-CRM Lifecycle Marketing & Customer Retention with AI
PDF lesson
198
P2-TB -CRM Lifecycle Marketing & Customer Retention with AI
Text lesson
199
Spotify-CRM Lifecycle Marketing & Customer Retention with AI
Audio lesson
200
Q2:CRM Lifecycle Marketing & Customer Retention with AI
20 questions
201
P3-VID-Automated Lead Qualification & The Future of CRM
Video lesson
202
P3-PPT-Automated Lead Qualification & The Future of CRM
PDF lesson
203
P3-TB-Automated Lead Qualification & The Future of CRM
Text lesson
204
Spotify-Automated Lead Qualification & The Future of CRM
Audio lesson
205
Q3:Automated Lead Qualification & The Future of CRM
20 questions
206
PPT-CH6:CRM Technology
PDF lesson
207
P1-life session-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
208
P2-life session-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
209
P3-life session- Automated Lead Qualification & The Future of CRM
Video lesson
CH 6: CRM Technology 13/3/2026
210
P1-VID-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
211
P1-PPT-CRM Technology Overview: Features, B2B vs B2C, and Retention
PDF lesson
212
P1-TB-CRM Technology Overview: Features, B2B vs B2C, and Retention
Text lesson
213
Spotify-CRM Technology Overview: Features, B2B vs B2C, and Retention
Audio lesson
214
Q1:CRM Technology Overview: Features, B2B vs B2C, and Retention
20 questions
215
P2-VID-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
216
P2-PPT-CRM Lifecycle Marketing & Customer Retention with AI
PDF lesson
217
P2-TB -CRM Lifecycle Marketing & Customer Retention with AI
Text lesson
218
Spotify-CRM Lifecycle Marketing & Customer Retention with AI
Audio lesson
219
Q2:CRM Lifecycle Marketing & Customer Retention with AI
20 questions
220
P3-VID-Automated Lead Qualification & The Future of CRM
Video lesson
221
P3-PPT-Automated Lead Qualification & The Future of CRM
PDF lesson
222
P3-TB-Automated Lead Qualification & The Future of CRM
Text lesson
223
Spotify-Automated Lead Qualification & The Future of CRM
Audio lesson
224
Q3:Automated Lead Qualification & The Future of CRM
20 questions
225
PPT-CH6:CRM Technology
PDF lesson
226
P1-life session-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
227
P2-life session-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
228
P3-life session- Automated Lead Qualification & The Future of CRM
Video lesson
CH7: Creating and Presenting Marketing Reports 20/3/2026
229
P1-VID-Beyond the Dashboard
Video lesson
230
P1-PPT- Beyond the Dashboard
PDF lesson
231
P1-TB-Beyond the Dashboard
Text lesson
232
Spotify-Beyond the Dashboard
Audio lesson
233
Q1: Beyond the Dashboard
20 questions
234
P2-VID-Data Storytelling for Impact
Video lesson
235
P2-PPT-Data Storytelling for Impact
PDF lesson
236
P2-TB-Data Storytelling for Impact
Text lesson
237
Spotify-Data Storytelling for Impact
Audio lesson
238
Q2: Data Storytelling for Impact
20 questions
239
P3 -VID-Narrative Driven Strategy-
Video lesson
240
P3-PPT- Narrative Driven Strategy
PDF lesson
241
P3-TB-Narrative Driven Strategy
Text lesson
242
Spotify-Narrative Driven Strategy
Audio lesson
243
Q3: Narrative Driven Strategy
20 questions
244
PPT-CH7:Creating and Presenting Marketing Reports
PDF lesson
245
P1- life session-Beyond the Dashboard
30 Minutes
246
P2-life session-Data Storytelling for Impact
20 Min
247
P3 -life session-Narrative Driven Strategy-
25 Min
CH7: Creating and Presenting Marketing Reports 20/3/2026
248
P1-VID-Beyond the Dashboard
Video lesson
249
P1-PPT- Beyond the Dashboard
PDF lesson
250
P1-TB-Beyond the Dashboard
Text lesson
251
Spotify-Beyond the Dashboard
Audio lesson
252
Q1: Beyond the Dashboard
20 questions
253
P2-VID-Data Storytelling for Impact
Video lesson
254
P2-PPT-Data Storytelling for Impact
PDF lesson
255
P2-TB-Data Storytelling for Impact
Text lesson
256
Spotify-Data Storytelling for Impact
Audio lesson
257
Q2: Data Storytelling for Impact
20 questions
258
P3 -VID-Narrative Driven Strategy-
Video lesson
259
P3-PPT- Narrative Driven Strategy
PDF lesson
260
P3-TB-Narrative Driven Strategy
Text lesson
261
Spotify-Narrative Driven Strategy
Audio lesson
262
Q3: Narrative Driven Strategy
20 questions
263
PPT-CH7:Creating and Presenting Marketing Reports
PDF lesson
264
P1- life session-Beyond the Dashboard
30 Minutes
265
P2-life session-Data Storytelling for Impact
20 Min
266
P3 -life session-Narrative Driven Strategy-
25 Min
CH8:Digital and Web Analytics 27/3/2026
267
P1-VID-Digital and Web Analytics
Video lesson
268
P1-PPT-Digital and Web Analytics
PDF lesson
269
P1-TB-Digital and Web Analytics
Text lesson
270
Spotify-Digital and Web Analytics
Audio lesson
271
Q1:Digital and Web Analytics
20 questions
272
P2-VID-Analytics and Its Role in Martach
Video lesson
273
P2-PPT-Analytics and Its Role in Martach
PDF lesson
274
P2-TB-Analytics and Its Role in Martach
Text lesson
275
Q2-Analytics and Its Role in Martach
20 questions
276
P3-VID-Digital and Web Analytics -Attribution Models
Video lesson
277
P3-PPT-Digital and Web Analytics -Attribution Models
PDF lesson
278
P3-TB-Digital and Web Analytics-Attribution Models
Text lesson
279
Spotify-Digital and Web Analytics – Attribution Models
Audio lesson
280
Q3:Digital and Web Analytics -Attribution Models.
20 questions
281
PPT-CH8:Digital and Web Analytics
PDF lesson
282
P1-life session-Digital and Web Analytics
Video lesson
283
P2-life session-Analytics and Its Role in Martach
Video lesson
284
P3-life session-Digital and Web Analytics -Attribution Models
Video lesson
CH8:Digital and Web Analytics
285
P1-VID-Digital and Web Analytics
Video lesson
286
P1-PPT-Digital and Web Analytics
PDF lesson
287
P1-TB-Digital and Web Analytics
Text lesson
288
Spotify-Digital and Web Analytics
Audio lesson
289
Q1:Digital and Web Analytics
20 questions
290
P2-VID-Analytics and Its Role in Martach
Video lesson
291
P2-PPT-Analytics and Its Role in Martach
PDF lesson
292
P2-TB-Analytics and Its Role in Martach
Text lesson
293
Q2-Analytics and Its Role in Martach
20 questions
294
P3-VID-Digital and Web Analytics -Attribution Models
Video lesson
295
P3-PPT-Digital and Web Analytics -Attribution Models
PDF lesson
296
P3-TB-Digital and Web Analytics-Attribution Models
Text lesson
297
Spotify-Digital and Web Analytics – Attribution Models
Audio lesson
298
Q3:Digital and Web Analytics -Attribution Models.
20 questions
299
PPT-CH8:Digital and Web Analytics
PDF lesson
CH 9:Presenting marketing Recommendations 10/4/2026
300
P1 -VID -Presenting marketing Recommendations
Video lesson
301
P1-PPT -Presenting marketing Recommendations
PDF lesson
302
P1-TB-Presenting marketing Recommendations
Text lesson
303
Spotify-Presenting marketing Recommendations
Audio lesson
304
Q1-Presenting marketing Recommendations
20 questions
305
P2 -VID -Campaign performance reports
Video lesson
306
P2-PPT-Campaign performance reports
PDF lesson
307
P2-TB-Campaign Performance Reports
Text lesson
308
Spotify-Campaign performance reports
Audio lesson
309
Q2:Campaign performance reports
20 questions
310
P3 -VID-Best practices for creating and presenting reports
Video lesson
311
P3-PPT-Best practices for creating and presenting reports
PDF lesson
312
P3-TB-Best practices for creating and presenting reports
Text lesson
313
Spotify-Best Practices for Creating and Presenting Reports
Audio lesson
314
Q3-Best practices for creating and presenting reports
20 questions
315
PPT-CH9:Presenting marketing Recommendations
PDF lesson
316
P1-life session-Presenting marketing Recommendations
Video lesson
317
P2-life session-Campaign performance reports
Video lesson
318
P3-life session-Best practices for creating and presenting reports
Video lesson
CH 9:Presenting marketing Recommendations
319
P1 -VID -Presenting marketing Recommendations
Video lesson
320
P1-PPT -Presenting marketing Recommendations
PDF lesson
321
P1-TB-Presenting marketing Recommendations
Text lesson
322
Spotify-Presenting marketing Recommendations
Audio lesson
323
Q1-Presenting marketing Recommendations
20 questions
324
P2 -VID -Campaign performance reports
Video lesson
325
P2-PPT-Campaign performance reports
PDF lesson
326
P2-TB-Campaign Performance Reports
Text lesson
327
Spotify-Campaign performance reports
Audio lesson
328
Q2:Campaign performance reports
20 questions
329
P3 -VID-Best practices for creating and presenting reports
Video lesson
330
P3-PPT-Best practices for creating and presenting reports
PDF lesson
331
P3-TB-Best practices for creating and presenting reports
Text lesson
332
Spotify-Best Practices for Creating and Presenting Reports
Audio lesson
333
Q3-Best practices for creating and presenting reports
20 questions
334
PPT-CH9:Presenting marketing Recommendations
PDF lesson
CH 10 : Evaluating and Improving Campaign Performance 17/4/2026
335
P1-VID -Campaign Analytics Guide
Video lesson
336
P1-PPT-Campaign Analytics Guide
PDF lesson
337
P1-TB-Campaign Analytics Guide
Text lesson
338
Spotify-Campaign Analytics Guide
Audio lesson
339
Q1: Campaign Analytics Guide
20 questions
340
P2-VID-Data To Decision Engine
Video lesson
341
P2-PPT-Data To Decision Engine
PDF lesson
342
P2 -TB-Data To Decision Engine
Text lesson
343
Spotify-Data To Decision Engine
Audio lesson
344
Q2:Data To Decision Engine
20 questions
345
P3-VID- Continuous Optimisation in Campaign Performance
Video lesson
346
P3-PPT- Continuous Optimisation in Campaign Performance
PDF lesson
347
P3-TB- Continuous Optimisation in Campaign Performance
Text lesson
348
Spotify-Continuous Optimisation in Campaign Performance
Audio lesson
349
Q3 :Continuous Optimisation in Campaign Performance
20 questions
350
PPT-CH10:Evaluating and Improving Campaign Performance
PDF lesson
351
P1-Lifesession-Campaign Analytics Guide
Video lesson
352
P2-Lifesession-Data To Decision Engine
Video lesson
353
P3-Lifesession-Continuous Optimisation in Campaign Performance
Video lesson
CH 10 : Evaluating and Improving Campaign Performance
354
P1-VID -Campaign Analytics Guide
Video lesson
355
P1-PPT-Campaign Analytics Guide
PDF lesson
356
P1-TB-Campaign Analytics Guide
Text lesson
357
Spotify-Campaign Analytics Guide
Audio lesson
358
Q1: Campaign Analytics Guide
20 questions
359
P2-VID-Data To Decision Engine
Video lesson
360
P2-PPT-Data To Decision Engine
PDF lesson
361
P2 -TB-Data To Decision Engine
Text lesson
362
Spotify-Data To Decision Engine
Audio lesson
363
Q2:Data To Decision Engine
20 questions
364
P3-VID- Continuous Optimisation in Campaign Performance
Video lesson
365
P3-PPT- Continuous Optimisation in Campaign Performance
PDF lesson
366
P3-TB- Continuous Optimisation in Campaign Performance
Text lesson
367
Spotify-Continuous Optimisation in Campaign Performance
Audio lesson
368
Q3 :Continuous Optimisation in Campaign Performance
20 questions
369
PPT-CH10:Evaluating and Improving Campaign Performance
PDF lesson
CH 11 :Selecting the Right MarTech Tools 24/4/2026
370
P1 -VID-The MarTech Maze
Video lesson
371
P1-PPT- The MarTech Maze
PDF lesson
372
P1-TB- The MarTech Maze
Text lesson
373
Spotify-The Martech Maze
Audio lesson
374
Q1: The MarTech Maze
20 questions
375
P2-VID-A Thriving MarTech Garden
Video lesson
376
P2-PPT-A Thriving MarTech Garden
PDF lesson
377
P2-TB- A Thriving MarTech Garden
Text lesson
378
Spotify-A Thriving MarTech Garden
Audio lesson
379
Q2: A Thriving MarTech Garden
15 questions
380
P3-VID-Your MarTech Playbook
Video lesson
381
P3-PPT-Your MarTech Playbook
PDF lesson
382
P3-TB- Your MarTech Playbook
Text lesson
383
Spotify-Your Martech Playbook
Audio lesson
384
Q3: Your MarTech Playbook
20 questions
385
PPT-CH 11 :Selecting the Right MarTech Tools
PDF lesson
386
P1-Lifesession-The MarTech Maze
Video lesson
387
P2-Lifesession- A Thriving MarTech Garden
Video lesson
388
P3-Lifesession-Your MarTech Playbook
Video lesson
CH 11 :Selecting the Right MarTech Tools
389
P1 -VID-The MarTech Maze
Video lesson
390
P1-PPT- The MarTech Maze
PDF lesson
391
P1-TB- The MarTech Maze
Text lesson
392
Spotify-The Martech Maze
Audio lesson
393
Q1: The MarTech Maze
20 questions
394
P2-VID-A Thriving MarTech Garden
Video lesson
395
P2-PPT-A Thriving MarTech Garden
PDF lesson
396
P2-TB- A Thriving MarTech Garden
Text lesson
397
Spotify-A Thriving MarTech Garden
Audio lesson
398
Q2: A Thriving MarTech Garden
15 questions
399
P3-VID-Your MarTech Playbook
Video lesson
400
P3-PPT-Your MarTech Playbook
PDF lesson
401
P3-TB- Your MarTech Playbook
Text lesson
402
Spotify-Your Martech Playbook
Audio lesson
403
Q3: Your MarTech Playbook
20 questions
404
PPT-CH 11 :Selecting the Right MarTech Tools
PDF lesson
CH 12:Evaluating Marketing Technologies 01/05/2026
405
P1-VID- Choosing The Right MarTech
Video lesson
406
P1-PPT- Choosing The Right MarTech
PDF lesson
407
P1-TB- Choosing The Right MarTech
Text lesson
408
Spotify-Choosing The Right MarTech
Audio lesson
409
Q1 :Choosing The Right MarTech
20 questions
410
P2-VID- MarTech Effectiveness
Video lesson
411
P2-PPT- MarTech Effectiveness
PDF lesson
412
P2-TB-MarTech Effectiveness
Text lesson
413
Spotify-MarTech Effectiveness
Audio lesson
414
Q2 :MarTech Effectiveness
20 questions
415
P3-VID-Getting More From Your MarTech
Video lesson
416
P3-PPT-Getting More From Your MarTech
PDF lesson
417
P3-TB-Getting More From Your MarTech
Text lesson
418
Spotify-Getting More From Your MarTech
Audio lesson
419
Q3:Getting More From Your MarTech
20 questions
420
PPT-CH12:Evaluating Marketing Technologies
PDF lesson
421
P1-Choosing The Right MarTech
Video lesson
422
P2-MarTech Effectiveness
Video lesson
423
P3-Getting More From Your MarTech
Video lesson
CH 12:Evaluating Marketing Technologies
424
P1-VID- Choosing The Right MarTech
Video lesson
425
P1-PPT- Choosing The Right MarTech
PDF lesson
426
P1-TB- Choosing The Right MarTech
Text lesson
427
Spotify-Choosing The Right MarTech
Audio lesson
428
Q1 :Choosing The Right MarTech
20 questions
429
P2-VID- MarTech Effectiveness
Video lesson
430
P2-PPT- MarTech Effectiveness
PDF lesson
431
P2-TB-MarTech Effectiveness
Text lesson
432
Spotify-MarTech Effectiveness
Audio lesson
433
Q2 :MarTech Effectiveness
20 questions
434
P3-VID-Getting More From Your MarTech
Video lesson
435
P3-PPT-Getting More From Your MarTech
PDF lesson
436
P3-TB-Getting More From Your MarTech
Text lesson
437
Spotify-Getting More From Your MarTech
Audio lesson
438
Q3:Getting More From Your MarTech
20 questions
439
PPT-CH12:Evaluating Marketing Technologies
PDF lesson
Mock Exams 7/5/2026
440
1st Mock Exam (Ch1 - Ch4)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
441
2nd Mock Exam (Ch5 - Ch7)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
442
3rd Mock Exam (Ch8 - Ch12)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
Mock Exams
443
1st Mock Exam (Ch1 - Ch4)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
444
2nd Mock Exam (Ch5 - Ch7)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
445
3rd Mock Exam (Ch8 - Ch12)
80 questions
50 Different MCQs 20 Single Best Answer MCQs 10 MCQs on 2 Case Studies
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