Home
Safeguarding Handbook
User Account
{{ search }}
login/sign up
Get course
Certificate included
Add to wishlist
Share
Share "Julian- Marketing Technology(MarTech) Oct 2025"
Facebook
Twitter
Linkedin
Telegram
WhatsApp
Copy link
Description
Curriculum
Reviews
Grade
Oct 2025 Level 4 Marketing Executive
Julian- Marketing Technology(MarTech) Oct 2025
Instructor
Julian Thomas
24
Students
enrolled
0
0 reviews
Course details
Lectures
:
91
Assignments
:
3
Quizzes
:
8
Description
Curriculum
L1: What is MarTech
1
P1- Live Welcome to the Modern Marketer's Kitchen
Video lesson
2
P1-VID-The Indispensable Role of Marketing Technology in Today's Business World
Video lesson
3
P1: Welcome to the Modern Marketer's Kitchen
PDF lesson
4
P1-TB-The Indispensable Role of Marketing Technology
Text lesson
5
Spotify-The Indispensable Role of Marketing Technology
Audio lesson
6
Q1: Welcome to the Modern Marketer's Kitchen
20 questions
Scenario-based single-choice quiz on MarTech foundations, benefits, Smart Insights RACE, strategic tool priorities and integration principles.
7
P2: Non-Profits & Public Sector
PDF lesson
8
P2- Live Non-Profits & Public Sector
Video lesson
9
P2-VID-The Continuous Evolution of Marketing Technology: Adapting to the Future
Video lesson
10
P2-TB-The Continuous Evolution of Marketing Technology
Text lesson
11
TB-The Marketing Technology Landscape: Terminology and Tools
Text lesson
12
Spotify-The Continuous Evolution of Marketing Technology
Audio lesson
13
Spotify-The Marketing Technology Landscape: Terminology and Tools
Audio lesson
14
What is MarTech
Text lesson
15
CH1 Assignment
PDF lesson
L2: How To Be an Expert With Marketing Technology?
16
P1-VID-From Awareness to Advocacy: The MarTech Blueprint
Video lesson
17
P1 Live: From Awareness to Advocacy: The MarTech Blueprint
Video lesson
18
P1: The MarTech Blueprint
PDF lesson
19
P1-TB-From Awareness to Advocacy: The MarTech Blueprint
Text lesson
20
Spotify-The MarTech Blueprint
Audio lesson
21
Q1: The MarTech Blueprint
20 questions
Answer each workplace scenario by selecting the one best answer.
22
P2-VID-MarTech Strategy- The 7 Ps and Automation
Video lesson
23
P2 Live: MarTech Strategy- The 7 Ps and Automation
Video lesson
24
P2: the Marketing Mix: The 7 Ps
PDF lesson
25
P2-TB-MarTech Strategy: The 7 Ps and Automation
Text lesson
26
Spotify-The MarTech Blueprint
Audio lesson
27
How To Be an Expert With Marketing Technology?
Text lesson
28
L2 Assignment
PDF lesson
L3: AI in Marketing
29
P1-VID-Algorithms of Influence: AI Marketing Strategy
Video lesson
30
P1 Live: Algorithms of Influence: AI Marketing Strategy
Video lesson
31
P1 : Algorithms of Influence of AI Marketing Strategy
PDF lesson
32
Spotify- Algorithms of Influence: AI Marketing Strategy
Audio lesson
33
Q1: Algorithms of Influence of AI Marketing Strategy
20 questions
Answer each workplace scenario by selecting the one best answer.
34
P2-VID-Ethical AI Marketing: Challenges and the Horizon
Video lesson
35
P2 Live: Ethical AI Marketing: Challenges and the Horizon
Video lesson
36
P2: Ethical AI Marketing: Challenges and the Horizon
PDF lesson
37
P2-TB-Ethical AI Marketing: Challenges and the Horizon
Text lesson
38
Spotify-Ethical AI Marketing: Challenges and the Horizon
Audio lesson
39
AI in Marketing
Text lesson
40
P3 Live:The effectiveness of AI-generated
Video lesson
41
L3 Assignment
PDF lesson
L4: Data, Insights, and Analytics
42
P1-VID-Introduction to Data, Insight and Analytics in Modern Marketing
Video lesson
43
P1: PPT-Introduction to Data, Insight and Analytics in Modern Marketing
PDF lesson
44
P1-TB- Introduction to Data, Insight and Analytics in Modern Marketing
Text lesson
45
Spotify- Introduction to Data, Insight and Analytics in Modern Marketing
Audio lesson
46
Q1: Introduction to Data, Insight and Analytics in Modern Marketing
20 questions
Select one best answer for each question. The quiz contains 20 questions and has a passing grade of 65%.
47
P2: PPT- Ethical Concerns and Risks in Data-Driven Marketing
PDF lesson
48
P2-VID-Ethical Concerns and Risks in Data-Driven Marketing
Video lesson
49
P2-TB-Ethical concerns and risks
Text lesson
50
Spotify-Ethical concerns and risks
Audio lesson
51
L4: Assignment
Assignment
L5: AD Tech
52
P1: PPT Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
PDF lesson
53
P1-VID-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Video lesson
54
P1-TB-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Text lesson
55
Spotify-Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
Audio lesson
56
Q1: Adtech Explained: Programmatic Advertising, Platforms and Real-Time Bidding
20 questions
Select one best answer for each of the 20 questions.
57
P2: PPT Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
PDF lesson
58
P2-VID-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Video lesson
59
P2-TB-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Text lesson
60
Spotify-Adtech Deep Dive: Targeting, Measurement and Digital Ad Formats Explained
Audio lesson
61
L4: Assignment
Assignment
L6: CRM Technology 22/5/2026
62
P1: PPT CRM Technology Overview: Features, B2B vs B2C, and Retention
PDF lesson
63
P1-VID-CRM Technology Overview: Features, B2B vs B2C, and Retention
Video lesson
64
P1-TB-CRM Technology Overview: Features, B2B vs B2C, and Retention
Text lesson
65
Spotify-CRM Technology Overview: Features, B2B vs B2C, and Retention
Audio lesson
66
Q1: CRM Technology Overview: Features, B2B vs B2C, and Retention
20 questions
67
P2:PPT CRM Lifecycle Marketing & Customer Retention with AI
PDF lesson
68
P2-VID-CRM Lifecycle Marketing & Customer Retention with AI
Video lesson
69
Spotify-CRM Lifecycle Marketing & Customer Retention with AI
Audio lesson
70
P3-VID-Automated Lead Qualification & The Future of CRM
Video lesson
71
P3-TB-Automated Lead Qualification & The Future of CRM
Text lesson
72
Spotify-Automated Lead Qualification & The Future of CRM
Audio lesson
73
L6: Assignment
Assignment
L7:Creating and Presenting Marketing Reports
74
P1: Beyond the Dashboard
PDF lesson
75
P1-VID-Beyond the Dashboard
Video lesson
76
P1-TB-Beyond the Dashboard
Text lesson
77
Spotify-Beyond the Dashboard
Audio lesson
78
Q1: Creating and Presenting Marketing Reports Quiz
20 questions
Complete this 20-question applied quiz to check your understanding of creating and presenting marketing reports.
79
P2: Narrative Driven Strategy
PDF lesson
80
P2-VID-Data Storytelling for Impact
Video lesson
81
P2-TB-Data Storytelling for Impact
Text lesson
82
Spotify-Data Storytelling for Impact
Audio lesson
83
P3 -Narrative Driven Strategy-
Video lesson
84
P3-TB-Narrative Driven Strategy
Text lesson
85
Spotify-Narrative Driven Strategy
Audio lesson
L8: Digital Web Analytics
86
P1: Your Detective's Toolkit: Digital & Web Analytics.
PDF lesson
87
Q1: Digital Web Analytics Quiz
20 questions
Complete this 20-question applied quiz to check your understanding of digital web analytics and attribution in workplace marketing decisions.
88
P1-VID-Digital and Web Analytics
Video lesson
89
P1-TB-Digital and Web Analytics
Text lesson
90
Spotify-Digital and Web Analytics
Audio lesson
91
P2: How to use Google Analytics??
PDF lesson
92
P2-VID-Analytics and Its Role in Martach
Video lesson
93
P2-TB-Analytics and Its Role in Martach
Text lesson
94
Spotify-Analytics and Its Role in Martach
Audio lesson
95
P3-TB-Digital and Web Analytics-Attribution Models
Text lesson
96
Spotify-Digital and Web Analytics – Attribution Models
Audio lesson
L9:Presenting marketing Recommendations
97
P1-PPT -Presenting marketing Recommendations
PDF lesson
98
P2-PPT-Best practices for creating and presenting reports
PDF lesson
L10 : Evaluating and Improving Campaign Performance
99
P1 PPT - Campaign Analytics Guide
PDF lesson
100
P2 PPT- Practical Data Analytics Using AI
PDF lesson
L 11 :Selecting the Right MarTech Tools
101
P1-PPT- The MarTech Maze
PDF lesson
102
P2-PPT-Your MarTech Playbook
PDF lesson
Reviews
Please,
login
to leave a review
Grade
Grade details
Course:
Student:
Enrollment date:
Course completion date:
Grade:
Grade Points
Grade Range
Regenerate Grades
Exams:
Sign in to account to see your Grade
Sign In
Popular courses
Social Media Marketing
Members only
By Dr.Rebekah
Sufian-Strategic Leadership
Members only
By Sufian Fannoun
Safeguarding for Admins
Free
By kentbusinesscollege.org
Social Media CIM Questions Test" -Not...
Members only
By Mwada Fahmy
Popular Courses
Social Media Marketing
Members only
By Dr.Rebekah
Sufian-Strategic Leadership
Members only
By Sufian Fannoun
Safeguarding for Admins
Free
By kentbusinesscollege.org
Related courses
Keith-Social Media
£500
By Mwada Fahmy
Charl - Marketing Impact and Planning...
Members only
By Prof. Charl Sevel
More sites
✕
More sites
Login to Aptem
Login to Student Dashboard
Nexus Chat Tutor
✕
NEXUS
Faculty Terminal
✕
Sign In
The password must have a minimum of 8 characters of numbers and letters, contain at least 1 capital letter
I want to sign up as instructor
Remember me
Sign In
Sign Up
Restore password
Send reset link
Password reset link sent
to your email
Close
Your application is sent
We'll send you an email as soon as your application is approved.
Go to Profile
No account?
Sign Up
Sign In
Lost Password?
